Account Director

We are looking for an experienced and highly motivated Senior Account Director/Account to lead the delivery and growth of one of our biggest clients, one of the world's largest nutrition businesses and parent company of the UK's leading live bacteria supplement manufacturers.
You’ll be delivering customer experience strategy and activating their brands across e-commerce and digital channels in the UK, US and China. You are someone who never settles for second best, and always delivers work to the highest standard to delight clients.
A bit about krow…
krow is a full-service creative communications agency working out of four UK offices. Part of MISSION, we collaborate within a network of creative agencies in 28 locations worldwide, led by entrepreneurs who encourage an independent spirit.
Our clients range from big established retailers to smaller challenger brands and charities, giving our team the chance to do good over and above the business bottom line. We make Big Positive Impacts for our Clients that drive commercial growth, with ideas that move people to think, feel and act differently. Behind these ideas is a truly diverse culture, fuelled by passionate, sleeves-rolled up and open-minded thinkers.
Responsibilities:
• Accountable for the successful implementation of customer experience strategy and brand activations, on time, on brief and to budget.
• With planning, develop and drive insightful digital and creative briefs and strategies that will provide the digital and creative departments with a springboard to deliver exceptional work.
• Forward plan resource.
• Successfully coordinate internal departments and suppliers in the delivery of projects.
• Take financial ownership of the budgeting, forecasting, invoicing, and tight management of project budgets.
• Become a trusted partner.
• Nurture a self-starter culture within the account team.
• Inspire, motivate and nurture more junior talent by helping them to upskill in critical areas.
• Effectively manage upwards by keeping more senior stakeholders informed.
Required skills and experience:
• Experience working with brands (ideally in the nutrition and wellness sector) who sell direct to consumer
• Experience working with brands who sell through Amazon, .com retailer and global marketplaces
• Has experience in delivering global channel strategies
• Experience in full funnel advertising including retail media, social, search and PPC
• Understanding of SEO and its role in D2C strategy and activation
• Experience in development of CRM strategy and activation building on customer segmentation and customer journey mapping
• Experience in delivering D2C acquisition and retention strategies
• Good understanding of customer data strategy and ability to apply this to overarching D2C strategy in a way that aligns to overarching targets
• Experience working within a marketing agency
• Exceptional organisational, multitasking and time-keeping skills.
• Strong communicator. Excellent written and verbal communications, as well as interpersonal skills.
• Line management experience
Package and benefits:
Salary: From £50k depending on experience
• Hybrid working – we ask that you’re in the office at least 2 days per week but you’re welcome to be in the office as many days as you like
• 25 days holiday with an extra day off for your Birthday
• Company Christmas closure
• Company Pension
• Health Cash Plan,
• Life Assurance
Plus lots more!

Proud member of the Disability Confident employer scheme