Assistant Campaign Manager

End Date
Wednesday 31 January 2024
Salary Range
£37,548 - £41,720
We support agile working - click here for more information on agile working options.
Agile Working Options
Other Agile Working Arrangements / Open to Discussion
Job Description Summary
Assistant Campaign Manager
Job Description
JOB TITLE: Assistant Campaign Manager
SALARY: £37,548- 41,720
LOCATION(S): Halifax
HOURS: Full time
WORKING PATTERN: Hybrid, 40% (or two days) in an office site
About this opportunity
Do you have the marketing communications development skills we’re looking for, to delivery our customer engagement activity?
Here at Lloyds Banking Group we’re redefining our marketing - embracing the latest technologies whilst investing heavily in our systems, capabilities, and people. We’re seeking to lead the industry sector, especially in the field of highly targeted and personalised communications.
Working across our relationship brands within the LBG portfolio, we're looking for an experienced Assistant Campaign Manager to support with the delivery of customer engagement marketing activity within the Insurance Marketing Team, in order to achieve the agreed customer and commercial targets.
You’ll support in the delivery across a range of channels, in particular - Content, SEO, Paid Media, Email and Internet Banking. Working with colleagues across the business, and internal; and external; agencies to deliver personalised campaigns to plan, on time and within budget.
Continuous learning is important, helping in the development of strong test and learn strategies and performance analysis to develop campaigns over time and communicating these results to key collaborators.
Accountabilities will include:

• Work closely with business units, the wider marketing team, and the agency portfolio to develop and complete campaign plans.
• Deliver sophisticated delivery plans across a range of channels.
• Develop Performance dashboards and defining actions to build marketing contribution.
• Supervise campaign performance and external market factors to continually review and refine plans and drive the best possible results.
• Analyse results and draw valuable and practical insight and communicate these across a wider partner group.
• Leverage new conversion technology / capability as it comes on board, to consistently improve performance and ensure accurate and effective day to day budget management.

This is a hybrid role that will require frequent in-person collaboration within our Halifax Hub.
About us
If you think all banks are the same, you’d be wrong. We’re an innovative, fast-changing business that’s shaping finance as a force for good. A bank that’s empowering its people to innovate, explore possibilities and grow with purpose.
What you’ll need

• Proven marketing experience, gained within Financial Services and/or an agency environment (preferably in a large-scale complex conversion area).
• Experience of working with internal business units and external agencies.
• Strong partner leadership skills, the ability to clearly articulate plans.
• Experience of marketing communications development.
• Strong analytical skills with the ability to work at pace and under pressure
• Practical experience of taking ownership of tests and project plans.

About working for us
Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms.
We want everyone to feel that they belong and can be their best, regardless of background, identity or culture.
We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer initiative.
And it’s why we especially welcome applications from under-represented groups.
We’re disability confident. So, if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.
We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
• An annual bonus award, subject to Group performance
• Share schemes including free shares!
• Benefits you can adapt to your lifestyle, such as discounted shopping.
• 28 days’ holiday, with bank holidays on top
• A range of wellbeing initiatives and generous parental leave policies

If you’re excited by the thought of becoming part of our team, get in touch. We’d love to hear from you.
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.