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Form of workJob Description
An exciting full-time opportunity as a Digital and Social Communication Lead/Associate Director has arisen to support the on-going evolution and transformation of our UK digital and social media capabilities and focus. The role will report to the Director of Corporate Policy & Communications.
This role sits within the Global Corporate Affairs organisation. In the UK, Corporate Affairs leads and delivers our company's policy and communications activities, including corporate policy and communications, franchise policy and communications, internal communications and social and digital communications.
In leading for digital and social communications, you will be responsible for prioritisation of campaigning; utilisation and management of the channels as well as ensuring a cohesive voice and presence.
You will sit within a team of digital and community managers.
Responsibilities will include:
Driving the development and delivery of the UK’s digital and social media communications vision & strategy alongside the Director – to include but not limited to corporate and franchise social media including channel management and campaign development and execution as well as the corporate website.
Developing, activating and analysing delivery of campaigns – both corporate and franchise and allocating resourcing across the team to support campaigns
Working with the team to further embed decision making, prioritisation and operational effectiveness across digital and social communications
Ensuring effective governance and processes are in place and regularly tested
Building strong cross-functional working; acting as the connector between Corporate Affairs; business units and marketing teams; strategy and commercial operations; business insights, the Enterprise Social Media group.
Engaging teams to maximise on the opportunity of our digital and social platforms – including ways to train and upskill teams.
Supporting the delivery of our channel content strategy and presence – how we tell our story through our digital channels and activities.
Ensuring data and analytics underpins our campaign focus as well as review of impact and advancement – ensuring metrics, evaluation and insights to drive decision making
Key leadership attributes / behaviours we seek for this role:
Strategic thinker alongside tactical effectiveness
The ability to directly or indirectly manage other team members
Rapid, disciplined decision maker
Has gravitas including strong presentation and interpersonal skills
Able to deal effectively within ambiguity
Outcomes & results focused
Effective at building cross functional teams to support business objectives
Has excellent verbal and written communication skills
Provides superior project management and time management skills
An effective team player both within team and cross-functionally
Self-motivated with a positive and professional approach
Have a wide degree of creativity and latitude
Experience of either working in an agency or with agencies
Able to effectively use KPIs, analytics and insights to drive focus for campaigns and programmes.
Skills/experience and qualifications:
Experience in developing strategies and/or creating content for digital and social media
Leadership experience
Demonstrated track record of analysing social media performance and making strategic improvements
Experience with social media calendar development, scheduling platforms and advanced targeting techniques
Experience working in a cross-functional environment
Experience managing multiple stakeholders
Experience working on multiple projects at one time
Experience with sales, marketing or promotion development within the healthcare and/or pharmaceutical industry
Experience working with external agencies
This role is predominantly head office based, full time, with some travel as required for UK meetings/stakeholder meetings and occasional overseas meetings.
We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.
Job Posting End Date:
11th May 2024
*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Current Employees apply HERE
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
RegularRelocation:
VISA Sponsorship:
Travel Requirements:
Flexible Work Arrangements:
HybridShift:
Valid Driving License:
Hazardous Material(s):
Job Posting End Date:05/11/2024
A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID:R291833
