Brand Activation Manager

Green Sheep Group is a high growth, ambitious UK company in the baby and nursery sector. All starting from the design of an organic baby mattress, we now operate two award winning brands: Snüz and The Little Green Sheep, selling internationally and to many of the UK’s biggest retailers.

We are the category leading brand in sleep and pride ourselves on creating innovative and award winning sleep solutions for babies and parents.

We are delighted to have been awarded our second royal accolade and one of the first companies to receive the prestigious Kings Award for Enterprise in International Trade.

Our team is what makes us, and we can only achieve our goals by working with ambitious and talented people so if this sounds like you, read on!

We’re a scale up business and we need more talent to add to our ever-growing team, that’s why we’re now recruiting for a International Brand Activation Manager to continue to support and nurture our International Expansion. We've successfully launched in the USA , Australia, New Zealand, the Middle East and Turkey.

Purpose of the role

This is an opportunity for an individual that is both commercially and creatively minded. As part of a growing organisation you will have the support of an energetic & experienced team whilst being given the responsibility & autonomy to flourish.

As International Brand Activation Manager, you will be responsible for implementing joint business plans (JBPs) including operational set up tasks, launch campaign planning & ongoing marketing activity management. Your day-to-day role will be varied and could involve planning in-store launch events to working with our UK Distribution Centre to resolve a shipment query.

As a natural planner, you will utilise your excellent organisational skills to ensure all projects are running efficiently; taking ownership for delivery dates and assigned budgets to ultimately ensure we are achieving our business goals.

Your communication skills and ability to build relationships will ensure momentum and effectiveness whilst your positive energy, solution-oriented mindset and natural ambition will fuel our growth for the future.

To give you a taste, some key responsibilities will include

• Building relationships with our retailers & distributors and activating the joint business plan (JBP) to create profitable mutual growth in our key brand territories
• Account management– key point of contact for our international retailers & distributors
• Marketing campaign planning & execution – applying the UK brand strategy and guidelines, making them fit for market
• Supporting our Head of International in conversations with new & existing market partners
• International travel – to research new markets, nurture existing relationships and activate marketing campaigns
• Research – including market & competitor research, consumer surveys & wider industry trends
• Reporting – ensuring all activity is tracked & measured for effectiveness and commercial impact
• Assisting the wider team in achieving shared goals
• Act as a role model for Green Sheep Group’s culture and instil our organisational strategies, contributing, shaping and driving our Internal Expansion strategy.

Now over to you, we would love for you to have

• Strong project management skills; highly organised and proactive, with the ability to see the bigger picture
• Excellent communication skills
• Ability and willingness to travel internationally a minimum of 25%
• Strong PowerPoint & Excel skills with the aptitude to learn further internal systems
• Positive energy & creative flair
• Agile, ‘can-do’ attitude able to adapt from planning / project management tasks to creative thinking
• Collaborative and supportive with the ability to liaise with both internal and external stakeholders
• 5 years relevant experience in either International Account Management / International Marketing or Brand Management, Experience within the nursery industry would be advantageous
• Full clean driving licence and passport required
• Ability to speak multiple languages would be advantageous

Due to the nature of this role and the requirement to travel, ideally you will be located within a 90 minute commute of an airport and a 60 minute commute to our Head Office in Snitterfield, Stratford-Upon-Avon.

Let us tell you about what we can offer you:

You will be joining us at an exciting time in our growth trajectory and you will have the opportunity to play a huge part in this. We’re rolling out new initiatives to attract and retain the best talent, which means you’ll get to work with a really great bunch of people. We're resetting, and developing our approach to training and development to ensure our colleagues are provided with the right opportunities and support to enhance their own personal development.

Some of our fantastic perks are:

💰Competitive salary that recognises your skills and experience

🌴25 days of holiday (plus bank and public holidays) to relax and reenergise.

👐Health coaching sessions with Dr. ME.

🩺Company sick pay providing financial support during periods of sickness.

👐Paid Compassionate leave.

📚Paid exam leave to support continuous professional development.

👨‍👧‍👧Paid time off to attend appointments related to IVF and Fertility support.

👨‍👩‍👧‍👦Enhanced maternity and paternity pay.

🤰🏽We recognise the benefits parents can gain from taking part in NCT classes and Paediatric First Aid, that's why we cover the cost of these at GSG!

🍇Free fruit (to get your 5 a day), snacks and every flavour of tea you can possibly imagine.

💃Social events to bring the team altogether.

🙌Staff, friends and family discount across both our brands.

Interested in joining our flock and getting stuck in? Then send us your C.V and covering letter in confidence to [email protected]. If we wish to take your application to the next stage, you’ll be invited to an initial TEAMS interview and to take part in a couple of our core, quick fire assessments to gauge some of your skillset before a final stage interview.