Address
Form of work
SalaryHelping to drive an energetic content team in the Marketing and Communications department, the Content Manager is responsible for supporting the Senior Content Manager to create, curate and coordinate content within a defined strategy.
With a particular focus on the procurement, migration and rollout of a new digital asset management system, this role ensures the organisation have easy access to effective, engaging content created with an audience-centric approach.
The role also line manages the Library Officer, who works to ensure content is compliant and available for use as appropriate, through managing resources including an accessible digital asset management system, and by providing direct assistance across the organisation.
Role responsibilities
Support in the execution of an audience-focused content strategy aligned with our vision and goals.
Support the curation of high-quality, engaging content, working closely with the Creative Studio team and external agencies to develop assets, ensuring that all content is aligned with brand guidelines and relevant audience insight.
Drive DAMS strategy development, manage training, communication, and change management, and oversee the system, workflow, and metadata roadmap, driving improvements to meet evolving business needs.
Curate and store raw Content and all assets in accordance with data protection legislation (GDPR) and ensuring legal protection, developing approaches to contracting, licensing, subject consent and usage, that maintains a sensitive approach to client confidentiality.
Provide support and line management. This will include regular 1:1s and annual reviews to ensure objectives and key results are met.
Person Specification
Technical skills and minimum knowledge:
Experience managing content resources and digital asset management systems, including helping others access and use assets appropriately.
Content planning skills, including brief development, storyboarding and project management.
A strong understanding of different communications channels and the creative content that can be used across them to share stories to drive engagement with our vision and income generation.
Sound understanding of contracting and licensing creative work as well as data protection principles and compliance.
