Digital Marketing Executive

Digital Marketing Executive

Permanent, Leicester, Hybrid (after training)

37.5hrs p/wk,

Salary upto: £37,000p/a + free car park + benefits

As a Digital Marketing Executive with expertise in SEO, CRO, PPC and social media, your role encompasses a broad spectrum of responsibilities aimed at driving online visibility, engagement, and conversions working closely with the Marketing Manager.

Duties:

• Optimize website content, including meta tags, headers, and on-page copy, to improve organic search rankings.
• Implement technical SEO best practices such as site speed optimization, mobile responsiveness, and schema markup.
• Analyze user behavior and website metrics to identify areas for improvement in the conversion funnel.
• Optimize conversion strategies based on data-driven insights
• Develop and execute PPC campaigns across platforms such as Google Ads, Bing Ads, and social media advertising platforms.
• Conduct keyword research, ad copywriting, and ad creative development to maximize ad relevance and performance.

• Develop and implement social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and others.

• Create engaging content, including posts, images, videos, and stories, tailored to each platform and target audience.

• Manage social media advertising campaigns, including audience targeting, budget management, and performance tracking systems

• Ability to analyse social media metrics

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Adecco acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. The Adecco Group UK & Ireland is an Equal Opportunities Employer.

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