Digital Marketing Executive

As Taxi2Cardiff Limited continues to expand its footprint within the taxi services sector, we are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for crafting and implementing innovative Digital Marketing strategies to enhance brand visibility, drive customer engagement, and generate leads.
Main duties include:
- Develop and execute comprehensive Digital Marketing campaigns across multiple channels, including but not limited to social media, email marketing, SEO/SEM, and content marketing, to increase brand awareness and customer acquisition.
- Manage and optimize company website content to improve user experience, drive traffic, and maximize conversions, while adhering to SEO best practices.
- Utilize analytics tools to track, analyze, and report on the performance of Digital Marketing campaigns, providing insights and recommendations for continuous improvement.
- Create engaging and compelling content for various digital platforms, ensuring consistency in messaging and brand identity.
- Collaborate with internal teams and external partners to coordinate marketing initiatives, promotional activities, and advertising campaigns.
- Stay up-to-date with industry trends, emerging technologies, and Digital Marketing developments, proposing and implementing innovative strategies to stay ahead in the competitive landscape.
Skills and Education:
- Proven one years of experience in Digital Marketing roles, preferably within the transportation or service industry.
- Proficiency in utilizing various Digital Marketing tools and platforms, including Google Analytics, social media management tools, email marketing software, and content management systems.
- Strong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions.
- Excellent written and verbal communication skills with a creative mindset to produce engaging content.
- Demonstrated ability to work both independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously.