AddressAbout the ideal candidate
As a Digital Marketing Executive and Website Editor at Books2Door, you will be responsible for spearheading Digital Marketing initiatives and managing our website content to align with our company’s vision of "Less screen time, more story time." You will play a crucial role in implementing our Digital Marketing strategies to achieve significant revenue targets and enhancing the user experience of our website and mobile apps.
Key Duties & Responsibilities:
Website Management:
Lead technical updates, improvements, and fixes for the company website.
Manage and curate website content, ensuring it is updated regularly in line with seasonal trends and company goals.
Digital Marketing:
Develop and execute Digital Marketing campaigns across various channels (social media, email, SMS, etc.), focusing on both the UK and US markets.
Collaborate with the marketing team to grow organic revenue, increase engagement, and search engine optimisation.
Monitor and report on key performance indicators (KPIs), and adjust strategies accordingly.
App & Third-Party Platform Management:
Oversee the company's mobile app and third-party applications, including research, testing, installation, and maintenance.
Innovation & Training:
Stay abreast of new Digital Marketing trends and technologies.
Engage in continuous learning and development, particularly in areas like Google Analytics and SEO.
Content Creation & Editing:
Generate engaging content for different platforms, aligning with the company's unique selling proposition of providing affordable children's books.
Stakeholder Management:
Work closely with internal teams, suppliers, and third-party agencies to ensure cohesive brand messaging and effective marketing campaigns.
Essential Skills & Qualifications:
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in Digital Marketingand Website management.
Strong understanding of SEO, content management systems, and Google Analytics.
Excellent communication, organisation, and leadership skills.
Ability to work flexibly and adapt to changing priorities.
Desirable Skills:
Experience with Shopify and mobile app management.
Familiarity with Digital Marketing tools such as Klaviyo.
Creative thinking and problem-solving skills.
Ability to work collaboratively in a team environment.
Books2Door Company Culture:
We value creativity, teamwork, and a commitment to our vision of making reading accessible and enjoyable for children. We encourage a balance of professionalism and fun, fostering an environment where employees can grow and thrive.
Note: This job description is subject to change, and the employee may be required to perform duties outside of their normal responsibilities as needed.
About the company
Books2Door is an innovative, exciting and award-winning online bookseller. Recognised by industry leading and prestigious organisation, The Bookseller and a host of other organisations for our company success and community engagement, we are proud of our roots and our future.
A few things we are proud of
- We have donated over 30,000 books for free in the last 3 years
- We have a diverse team of staff in terms of demographic, ethnicity and culture
- Dominating the TikTok space when it comes to books
- We provide up to 80% off books - all year round!
- We work closely with communities and schools to promote a love for reading
- We offer one of the most affordable book subscription boxes around
Job Types: Full-time, Permanent
Salary: From £25,500.00 per year
Benefits:
- Casual dress
- On-site parking
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Education:
- Bachelor's (preferred)
Experience:
- Digital marketing: 1 year (preferred)
- Website management: 1 year (preferred)
Work authorisation:
- United Kingdom (required)
Work Location: In person
