Digital Marketing Executive - Content

Digital Marketing Executive - Content- Brighton (Hybrid - X2 days a week) - £25,000 - £35,000

If you are passionate about all thing's web content writing, we want to hear from you.

This is an exciting opportunity for a Content Writer to join an award-winning travel company, with its headquarters based in the heart of Brighton, that have been around for over 30 years with websites covering 15 geographies.

In this role you would be creating and optimising copy for web content, focusing predominantly on the UK & USA market.

Responsibilities:

• You will be focusing on creating compelling copy that attracts target audience to visit the website, using SEO, email, newsletters, images, and video.
• Continuously optimising the website through customer research
• Generating new and repeated leads to pass onto the sales team, through organic search website traffic
• Use artificial intelligence to create engaging content and optimise existing content
• Reporting on the impact of your work and making recommendations on how to improve the website, based on the audience data.
• Updating the website often by adding, removing or changing web pages
• Developing and managing a web content strategy in line with the company
• Create and manage monthly email newsletters
• Reporting on the impact of the website content, including position tracking, website traffic and lead generation
• Working with tools such as ChatGPT, Bard, Google Search Console and Google Analytics
• Working as part of a team with the Marketing department and contributing new ideas and concepts of how they can improve.
• Editing web imagery with Adobe Creative Cloud

Skills:

• 2+ years' experience in Content Writing role
• Excellent copy and proof-reading skills
• Strong SEO skills
• Ability to adapt tone of voice and language style depending on the geographical market
• Analytical thinker
• ChatGPT, AI, Google Search Console, Google Analytics, CMS, SEMrush
• WordPress, HubSpot
• Canva, InDesign, Premier Pro

Benefits:

• Flexible working - X2 days in the office (Tuesday & Thursday), X3 days working from home
• 20 days holiday (rising to 25 for each year of service)
• 1 work trip per year to places of interest such as Africa, Asia & America
• Social events
• Pension scheme
• Flexible working hours
• Excellent progression

If you would like to join this growing company and mange the websites content, apply now. Alternatively, contact me via /

Digital Marketing Executive - Content - Brighton (Hybrid) - £25,000 - £35,000

For more information about Senitor and the opportunities we have to offer follow us on Twitter @SenitorIT Senitor Associates Ltd is acting as an Employment Agency in relation to this vacancy.