Head Of Account-Based Marketing

Senior ABM Manager / Head of Account-Based Marketing needed by a scaling fintech organisation with multiple products all with one goal- making it easy for customers to manage and move their money.
They have an established team of high performance marketers, but are now in need of someone to spearhead performance-driven campaign delivery across the business, leading the ideation, creation, and implementation of multi-channel marketing campaigns.

The Senior ABM Manager / Head of Account Based Marketing will:-
* Lead the end-to-end execution of multi-channel marketing campaigns.
* Develop and refine campaign strategies to align with business objectives and target audience segments.
* Utilise data-driven insights to optimise campaign performance and drive continuous improvement.
* Oversee the implementation of Account-Based Marketing (ABM) strategies to engage key accounts and drive revenue growth.
* Driving revenue growth through effective ABM strategies and targeted account engagement.

The Senior ABM Manager / Head of Account Based Marketing must have:-
* Previous experience leading Account-Based Marketing (ABM) for a scaling business.
* Proven experience in developing and executing multi-channel marketing campaigns.
* Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies.
* Excellent project management abilities.

This is an incredible opportunity to lead account-based marketing for a massively successful fintech business.

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