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Form of workThis brilliant agency focusing on behavioural psychology and neuroscience creates unique connections between brands and consumers.
They are looking for a Junior Planner to join the team at an exciting time for the agency.
This is a highly innovative and creative agency and a rare chance to join a small and lovely strategy team where you will use your strategic skills to create ideas across brand, digital, social, and experiential communications.
The role
Working with clients to fully understand their business objectives
Analysing and extracting findings from consumer, brand and market research to support the preparation of brand communication strategies and creative briefs.
Facilitating, observing and recording qualitative research e.g. focus groups.
Administering the commissioning and project management of external research (quantitative and qualitative) conducted on behalf of the agency.
Supporting and championing the creative development process, including briefing and enthusing creative teams, and preparing feedback in response to consumer research findings.
Gathering data and preparing feedback reports on the effectiveness of campaigns.
Keeping up-to-date with market research trends and methodologies and neurological studies.
Up to date with how behavioural economics, and any insight into how people think and behave, can shape advertising successfully
Maintaining a detailed awareness of relevant market trends affecting their accounts, and developments in the wider advertising and communications industry.
Those who succeed are...
Always asking questions and looking for new insights from information.
Adept in lateral, analytical and strategic thinking; they are able to apply creative thinking to business problems.
Skillful in differentiating core advertising ideas from their executional treatments, and astute in assessing when these meet the brief and how they will influence behaviour.
Steadfast in guiding creative work to meet the brief and committed to nurturing work that does so.
Highly numerate and able to understand, analyse, interpret and use complex and varied sources of data and statistics.
Strong and persuasive communicators, able to simplify research and strategic thinking and draw the relevant conclusions.
Fascinated by human behaviour, social trends, cultures and how ideas influence people.
Knowledgeable about their client’s business and market, and where and how advertising contributes to success.
Always spotting emerging trends and curious about ideas and new ways of looking at the world.
This agency offers a friendly and vibrant working environment where your work will directly contribute to shaping the future of global brands in the health and wellbeing space.
This is a lovely place to work and the agency really looks after its people.
