Lead Copywriter

Lead Creative Manager/Copywriter who can produce and manage copy at scale!

As Lead Copywriter, you’ll plan, create and deliver creative marketing campaigns that bring the brand to life and grow the member base, helping to reach more people and deliver on this purpose-driven mission. The role is hybrid, one day a week in Bristol is essential, so you should live within the Bristol/South West region.

What you’ll need:

• 8+ years of experience in a similar copy/content role,
• Experience of working in a fast-paced/high volume, brand, marketing, content and campaign environment
• Track record of delivering successful B2C* marketing campaigns *B2C is essential!
• Amazing and speedy writing and proofreading skills

Plus:

• Ability to give constructive feedback, coach and manage a team
• Bachelor's degree in journalism, English or similar
• Ability to plan content and campaigns, and oversee production at volume to deadline
• Ability to use insights, member and market behaviour to inform and design content and campaign strategies
• Understanding of digital marketing, including best practices for web design and SEO
• Knowledge of the full funnel marketing and customer journeys
• Strong understanding of brand and content strategy

The role - a snapshot - the JD will tell you more:

• Manage, coach and inspire a team of creative professionals, covering design and copywriting
• Reporting to the Marketing Director, you’ll be a key leader in the marketing team, helping to build the culture and drive the success of the team
• You’ll be as happy getting stuck into building the content and creative strategy, as you are rolling up your sleeves and creating copy yourself
• An experienced and speedy copywriter and copyeditor, you’ll excel at quickly reviewing and editing big quantities of work, ensuring a high quality and fast turnaround
• You’ll be eager to design and improve processes to help everyone achieve more
• A careful eye for detail and ability to deliver exceptional quality work, at scale, maintaining workflows and delivering projects on-time
• Love marketing and have lots of creative ideas
• Line management a team of four to include copywriters and designers
• Conceive original creative campaign and content ideas that resonate with the audience and help the business grow; then make them happen! Confidently creating, planning and managing campaigns and other content marketing activities from start to finish.
• Write compelling and persuasive content that motivates our members
• Create snappy ad copy that converts

Please note that the official job title is Lead Creative Manager; we are using Lead Copywriter to reflect that the role is predominantly copywriting-based. The formal job description will be provided to you during the recruitment process.

Key skills: marketing campaigns, copywriting, project management, team management, marketing

Ref: REH - DTD836