Marketing Assistant (Maternity Cover)

Incisive Media, part of the Arc network, is an entrepreneurial and creative, digital-facing organisation on the cutting edge of media. Working in the sustainability and financial services markets, we provide analyst-grade insight, business intelligence, and content to specialist networks of business professionals around the globe.

We believe in Integrity, Teamwork, Innovation, Trust, Good Judgement, Passion for our work, Curiosity and Entrepreneurial Spirit. Our values define us and inform the way we conduct ourselves as a company and individuals.

Visit our website www.incisivemedia.com for more information about us.

Type of employment: Full time, 12 months Fixed Term - Maternity Cover

Salary: Competitive

Working Pattern: Hybrid

Overview of the role

An exciting opportunity has arisen within the marketing team for a B2B Events and Product Marketing Assistant (Maternity Cover). The successful candidate will work on our Financial Services Forum, which is a membership community for marketers in financial services who help to provide insight, knowledge, and expertise to their members via regular events and online resources.

We are looking for an organised and proactive individual who is keen to gain experience in the different specialisms within brand and event marketing. You will need to have a positive, hands-on attitude and be someone who is full of ideas and has the motivation to learn. This role is perfect for someone who is seeking a one-year placement opportunity as part of their university degree, or an individual who is keen to gain experience in a junior marketing role.

The Marketing Assistant will assist the Marketing Manager in implementing marketing communications across a variety of channels to meet business objectives for the Financial Servies Forum. They will ensure that all product information is accurate and up to date at all times and will strive to meet group marketing target and ROI objectives.

Key tasks and responsibilities

• Produce, monitor and control the effectiveness of all marketing and promotional material
• Liaise with relevant departments internally to ensure effective marketing of events and brands at all levels – sales, operations, editorial and design
• Manage social media networks via HubSpot, promoting the brand to ensure growth as well as managing content and PPC
• Closely monitor and report delegate target on all events, updating central sheets to ensure accurate financial reporting at group level
• Regular monitoring and reporting of marketing spend against budget. Maintaining the central cost control sheets in order to keep an accurate record of costs.
• To conduct clear post-event analysis and report on the effectiveness of marketing activities to assist in the planning of future campaigns. To include; booking patterns, no-show rates, marketing spend, data review and channel analysis
• Develop effective marketing strategies and plans to communicate the features and benefits of our brands to the audience
Build on product messaging that sets our brand apart from others in the market to give them a unique selling point

What we value

• Good organisational skills - the ability to meet deadlines and prioritise projects
• Excellent communication skills both dealing with external and internal contacts
• Good written and verbal skills
• Self-motivated and keen to learn
• Ability to work well under pressure and meet tight deadlines
• Attention to detail for analysing, tracking and evaluating email campaigns.
• Ability to learn new systems and processes as new technology becomes available

What you can expect from us

As well as working with the most interesting, talented and fun people, we operate a culture where success is recognised. You will be supported throughout your career, tailoring your development through management support, internal & external training courses and on the job training.

Our benefits include:

• Excellent training and development programmes

• Pension scheme with 5% employer contributions

• Life assurance scheme

• Voluntary Private Medical Insurance

• 25 days annual leave, increasing to 30 days

• Health Cash Plan for those everyday healthcare costs

• Savings on items from Currys/PC World via our SmartTech Scheme and Cycle to Work scheme

• Discounted Gym rates

• Retail discounts saving you money on essential & everyday purchases

• Employee Recognition Scheme to recognise your colleagues with rewards

• Employee Referral Scheme

• Employee Assistance Programme (EAP) for extra support if things get tough

• IMFoundation - making a difference by supporting our 4 charities

Plus a number of flexible salary sacrifice benefits.

All souls are welcome at Incisive Media

As an equal opportunity employer we hire, develop and retain the best people regardless of their social background, age, sex, ethnicity, religion/belief or disability, and to make use of their talents. We are proud members of Inclusive Employers and the Living Wage Foundation.

At Incisive Media we value everyone as an individual. We recognise that everyone is different and have created a work environment where we treat everyone fairly and in a consistent way and promote a culture of respect and dignity, to create a company that’s the right fit for every person inside of it. To ensure our values are fully embedded in our culture we are proud to support our working groups – All Souls Network, the Incisive Media Foundation, the Working Parents Group and our Sustainability and Social Committees.