Marketing Executive

Job Title: Marketing Executive - IT Sector

Location: Reading, UK

Salary: £23,000 - £28,000 per annum (DOE)

Position Overview: As a Marketing Executive, you will play a key role in supporting the development and implementation of marketing strategies to promote our products and services within the IT sector. This is an exciting opportunity for a driven individual with a passion for marketing to make a significant impact in a fast-paced environment.

Responsibilities:

• Assist in the planning and execution of marketing campaigns to drive brand awareness, lead generation, and customer acquisition.
• Create engaging content for digital marketing channels including website, social media, email, and blog posts.
• Coordinate with internal teams and external vendors to produce marketing materials such as brochures, presentations, and promotional videos.
• Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
• Manage social media accounts, including content scheduling, community engagement, and performance tracking.
• Assist in organizing and promoting company events, webinars, and tradeshows.
• Conduct market research and competitor analysis to identify trends and opportunities in the IT sector.
• Support the sales team with marketing collateral and resources to aid in the sales process.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• 1-3 years of experience in marketing, preferably in the IT sector.
• Strong written and verbal communication skills, with the ability to create compelling content for various marketing channels.
• Proficiency in digital marketing tools and platforms, including social media management, email marketing, and content management systems.
• Excellent organizational skills with the ability to manage multiple projects and priorities effectively.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Creative thinker with a passion for staying up-to-date with industry trends and emerging technologies.

Benefits:

• Competitive salary based on experience, in the range of £23,000 - £30,000 per annum.
• Opportunity for career growth and advancement within a leading IT company.
• Collaborative and supportive work environment with a focus on innovation and excellence.
• Company pension scheme and other benefits package.
• Convenient location in Reading with easy access to public transportation.

How to Apply: If you are a motivated marketing professional looking to take the next step in your career and thrive in the dynamic IT sector, we want to hear from you! Please submit your CV.

Keywords: Marketing, Executive, Graduates, Digital Marketing, IT, Technology, CRM, Social Media, Email Marketing, Content Marketing, Marketing Analysis, Sales, Lead Generation

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.