Whether on our stages at our home on The Cut, touring to schools and community centres across South London, premiering a play in the West End or on Broadway, streaming our work across the country and around the world - the Young Vic is actively working to be a theatre for everyone.
The Marketing and Audiences Department design and deliver the Young Vic's marketing, sales, communication, and audience development strategies. We oversee marketing and press campaigns across the entire Young Vic programme - this includes our productions, projects and events, in the main house, studios, digital 'stages', and across the creative engagement and talent development departments. It's our role to communicate the Young Vic's identity and culture, as well as cultivating new and existing audiences for the Young Vic's work. This includes ensuring that the Young Vic's public spaces, digital channels, and tone of voice are inclusive and welcoming to people of all backgrounds and identities.
The Marketing Managers key objectives are:
- Maximise attendance and ticket sales through creative and effective marketing campaigns
- Oversee impactful email and website communications to strengthen relationships with Young Vic audiences
- Support the Director of Marketing and Audiences in reaching new audiences and building a strong brand presence