Address
Form of work Are you a creative, data-driven marketer with a passion for attracting diverse talent on a massive scale? Are you looking for an opportunity to move quickly and have a significant impact? If so, then this is the team for you!
The Marketing Campaign Management team is looking for a Marketing Manager (FTC) who will plan and execute marketing campaigns to recruit warehouse employees for our fulfilment centres across Europe. Join our marketing team while we are going through an exciting structural transformation that will further enable marketing technology, data science and processes to scale. This provides many opportunities to manage additional marketing related projects.
Type: 12 months FTC (maternity cover)
Key job responsibilities
We are looking for an experienced Performance Marketing Manager to activate multi-channel marketing campaigns across Europe, while also supporting on the transition of the marketing department. As the Marketing Manager your responsibilities will include:
• Plan, execute and manage candidate-facing multi-channel campaigns across EU that achieve key performance metric goals, ensuring application delivery is at the right level and campaigns launch according to business need
• Analyze performance data to evaluate appropriate marketing direction to solve hiring demand for the business
• Partner with our internal Performance Marketing team, Hiring Agencies and Media Agencies for campaign planning and buying, ensuring efficiency through campaign optimization
• Plan the targeting and communication strategy with wider internal business stakeholders to build awareness, attract candidates, increase application conversion and associate retention
• Act as Marketing Evangelists towards business stakeholders to build awareness, drive adoption, articulate tradeoffs, and communicate Marketing initiatives, plans and progress to (senior) executives
• Partner with wider marketing teams to support on key projects as part of the transformation roadmap (e.g. including new tech, lifecycle marketing, automation and process implementation)
About the team
Amazon Operations plays a central role in shaping the Amazon customer experience. We oversee every aspect, starting from the moment a customer clicks 'buy' to the point when their item is delivered. Operating on an immense scale, millions of packages pass through the hands of our Associates each year. As a company, we employ a range of strategies to attract, engage, support, motivate, and empower the talented individuals who make it all possible.
At the forefront of these efforts stands our EMEA Talent Acquisition Marketing Team. Our primary objective is to attract talent for various operational business lines, including Fulfillment Centers, Transportation, and Logistics, encompassing both blue and white-collar roles. To achieve this objective, we execute multiple marketing campaigns across the EU. These campaigns are aligned with a tailored media strategy and are supported by Analytics, MarTech, Creative, and Marketing Ops teams. We also drive initiatives aimed at enhancing the effectiveness and efficiency of our processes and results.
We are open to hiring candidates to work out of one of the following locations:
London, GBR
BASIC QUALIFICATIONS- Bachelor's degree or equivalent working experience
- Experience in planning and executing paid marketing campaigns and working with media agencies
- Experience in using data and anecdotal evidence to influence business decisions
- Experience managing projects with a wide range of stakeholders, including your peers and leadership
- Proficiency in written and verbal English
PREFERRED QUALIFICATIONS- Understanding of recruitment marketing and/or staffing processes and nuances in local labor markets
- Experience in other marketing areas (CRM, event marketing)
- Experience working in an international environment
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need an adjustment during the application and hiring process, including support for the interview or onboarding process, please contact the Applicant-Candidate Accommodation Team (ACAT), Monday through Friday from 7:00 am GMT - 4:00 pm GMT. If calling directly from the United Kingdom, please dial +44 800 086 9884 (tel:+448000869884). If calling from Ireland, please dial +353 1800 851 489 (tel:+3531800851489).
