Marketing Specialist

CDW is a leading technology solutions provider to business, government, education and healthcare organizations in the United Kingdom, Canada, and the United States. Our fingerprints can be found on technology in workplaces of more than 250,000 companies: from start-ups to international conglomerates. With the breadth of products and services we offer, there is no request too big or too small.

As Marketing Executive, you’ll be involved in developing and executing the go-to-market marketing strategy for Microsoft Windows 11. You will use business acumen to balance the needs of CDW, Microsoft, solutions, and services to drive incremental pipeline and investment objectives, whilst simultaneously keeping a sharp eye on cost, value, and ROI.

KEY RESPONSIBILITIES

As a Marketing Executive, you’ll be responsible for managing projects on your own. You’ll be expected to think and act both strategically and tactically demonstrating an understanding of the broader market and what content matters to our customer audience, along with what experiences we want to create to engage our customers and prospects. This position requires a high degree of cross-team collaboration whilst also having the ability to work independently. You will need to ensure the flexibility to attend partner conferences, as well as run events and meetings across the UK as needed.

• Develop and execute compelling marketing plans, leveraging the full marketing mix, ensuring all activity is compliant for funding claims.
• Project manage all stages of marketing execution and ensure effective implementation of all plans from conceptualization stage; working with approved marketing agencies to help drive best practice and best value for CDW and partners.
• Collate, measure, and analyze results of all campaigns and optimizing where necessary, making ongoing recommendations for future campaigns to drive optimum ROI.
• Ensure a comprehensive understanding of aligned partner marketing schemes and guidelines, always ensuring compliance.
• Work with the Marketing Operations team to ensure all partner funding claims are submitted in a timely manner, ahead of deadlines to ensure zero exposure to the business.
• Establish and maintain strong working relationships with stakeholders across the organization, and with CDW Partners and Suppliers

QUALIFICATIONS, SKILLS, AND EXPERIENCE

• Bachelor’s degree in marketing/business discipline or a minimum of 2 years’ experience in the IT channel for a partner/reseller across marketing or partner management.
• Strategic thinker who can also balance execution in a fast-paced environment.
• Proven track record of delivering campaigns to budget and on time.
• Evidence of managing a broad set of stakeholders in a manner that holds individuals accountable to deliver to objectives.
• Strong ability to listen, translate and articulate requirements.
• Planning, organization, reporting and problem-solving skills with attention to detail.
• Commercially aware with a keen analytical eye.
• Digital marketing, events management, copywriting.
• History of managing multiple projects/deadlines simultaneously; ability to set priorities and be comfortable/flexible in changing environments; proven track record of taking ownership.
• Microsoft productivity suite -O365, Teams, SharePoint, Word, Excel, PPT, BI.
• CRM/Marketing Automation experience an advantage (especially HubSpot).
• Enthusiastic and self-motivated with a strong willingness to learn and develop

ABOUT CDW

CDW is arguably one of the smallest "bigcompanies" you will ever work for. We believe that it’s the people that make 'IT’ happen and that by having a culture of passionate people with clear and common goals, we can achieve amazing things.

Our relationships are fueled by our deep expertise and grounded in the CDW Way. Our empowering leadership makes things happen and inspires their teams to do the same. From the teammates beside us to the leaders who guide us, we move forward together. At CDW, you’ll work with people who inspire you. People with positive, success-driven attitudes who you will learn from and forge strong relationships with. Bring your best true self—and your best ideas—to CDW. Because diverse perspectives bring forth better problem solving—and better solutions for our customers on a rapidly evolving technology landscape.