PPC Executive

Are you a strong PPC specialist looking for your next step? Are you interested in the world of luxury retail?

If so, this role could be for you!

Come and join a well-known retail company in their office in Doncaster. This is a hybrid position with 1 day in the office. You will be a driver of digital marketing to help drive the growth of this company as market leaders in their sector. This role supports the delivery of a thought out PPC strategy, as a member of our internal Paid Search Team you will be responsible for the optimisation of existing paid search campaigns, researching and developing new activity opportunities, owning A/B testing plans and maximising the return on investment against the channel KPIs.

You will need to be an innovative marketer that can create new ideas, whilst reporting and highlighting performance changes to your line manager and wider team. There will also be a requirement to conduct keyword research, testing and provide insight and analysis on the Paid Search activity to support other business functions.

So, what's in it for you?

• Salary £25,000 - £30,000.
• Enhanced maternity and paternity leave.
• Bonus scheme.
• Sick pay.
• Group life pension.
• Store discount.
• And much more!

What does the role entail?

Key Responsibilities:

• Previous experience of Google Ads/Microsoft Advertising
• Previous experience of Search Ads 360 and Google Analytics beneficial
• Proficient in Excel/Google Sheets and comfortable working with large sets of data
• Experience managing and optimising Google Shopping desirable
• Take ownership of creating, maintaining and optimising PPC campaigns – working to category specific ROAS targets and KPIs.
• Actively develop ongoing A/B testing plans around ad copy, landing pages, images, etc. – looking to drive CTR & conversion rate.
• Actively seek out new keyword opportunities using a variety of methods and tools.
• Monitor and influence all aspects of bidding activity on PPC keywords and products, with a view to driving profit, whilst maintaining ROAS and ROI v targets.
• Supporting the Paid Search Team and working in partnership with external agencies to achieve category and digital KPIs, calling out & looking to positively resolve changes in performance.
• Taking pride and ownership of work to ensure all activity is being implemented to the highest standard and error free.

To be successful in this role you will need a strong knowledge of PPC, to demonstrate a knowledge of customer journeys and be able to effectively communicate with external stakeholders.

If this sounds like your next challenge, please apply today or contact Jess Taylor for further details.

Distinct Recruitment Privacy Policy