Key Responsibilities:
Strategic Digital Leadership: Lead the Digital Marketing strategy, fostering growth and visibility in both B2B and B2C segments.
Website Optimisation: Drive initiatives to improve website performance, ensuring an engaging user experience and contributing to overall business growth.
PPC Mastery: Take charge of PPC campaigns, optimising performance, and maximising ROI through strategic planning and execution.
Team Leadership: Manage and inspire a dedicated marketing executive, cultivating a collaborative environment, and ensuring the achievement of marketing objectives.
Data-Driven Decision Making: Utilise analytics for insights, informed decisions, and continuous refinement of Digital Marketing strategies.
Progression Opportunities: Capitalise on a direct reporting line and clear pathways for advancement, potentially reaching the role of Head of Digital Marketing.
Successful Candidate Qualities:
Proven Experience: Demonstrated success in a Senior Digital Marketing role, showcasing a track record of driving website growth and managing successful PPC campaigns.
Strategic Thinker: Ability to develop and execute strategic Digital Marketing plans aligned with business goals.
Leadership Skills: Strong leadership and team management skills, coupled with a passion for fostering a positive and collaborative work environment.
Analytical Mindset: Proficiency in using data and analytics tools to inform decisions and optimise Digital Marketing performance.
Ambitious Growth Mindset: Eagerness to contribute to business growth and seize opportunities for career progression within a dynamic business.
Why choose this role?
- Competitive Salary: Rewarding salary based upon previous skillset with regular salary reviews and room for increases.
- Health and Dental Insurance: Comprehensive coverage for your well-being.
- Professional Development Opportunities: Continuous learning to enhance your skills / Clear career progression map.
- Collaborative Work Environment: Join a vibrant and cooperative workplace.
- Pension Plan: Including employer contributions.
If you're ready to make a significant impact in a leading business with a prime profile in the South West, apply now to shape the future of the entire digital presence!