Senior Marketing Executive

This is a fantastic opportunity to join a B2B Manufacturing company who are one of the leaders in their industry.

We are looking for a Senior Marketing Executive who wants to grow and develop their skill set by being part of a hugely experienced marketing team. With the company going through a huge digital transformation it wll be your chance to help drive this change.

With huge a large number of brands under their name and a huge audience this role is an incredible opportunity. You will be responsible for planning, executing and measuring the effectiveness of marketing projects, campaigns and product launches.

The ideal candidate will:

• Plan, execute and measure the effectiveness of marketing activity and campaigns across the full marketing mix; using learnings to inform future activity.
• Be able to develop marketing collateral across a variety of channels and mediums, including - printed publications, website, video, press releases, newsletters and organic and paid social media.
• Skilled with social media and content creation.
• Have the ability analyse, monitor and report on digital marketing data and use it to understand the effectiveness of campaigns and customer behaviour using Google Analytics and Google Data Studio.
• Write and edit website copy, press releases, brochures, adverts, POS material and content for social channels (organic and paid).
• Knowledge and understanding of search engine optimisation (SEO) and the application and measurement of SEO insight.
• Conduct and document market research on the latest trends in changing consumer tastes.
• Plan and organise events - from stand design and organisation to measuring effectiveness.
• Have the ability to communicate well with clients, customers, external agencies and internal stakeholders.
• Updating website and and familiarity with CMS
• Be a team player with strong communication skills and excellent attention to detail
• Possess strong project management and organisational skills, liaising confidently with the marketing team and the wider Tamworth team.

Qualifications/Skills required for the Marketing Executive position:

• Degree educated, or equivalent, in marketing or be studying towards your CIM or have proved experience in a marketing role.
• Good understanding of market research techniques and data analysis
• Familiarity with social media channels for both organic and paid social
• Good working knowledge of Microsoft Office software (Word, PowerPoint and Excel)
• Excellent communication and stakeholder management skills
• A full UK driving licence

At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
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