Senior Ux/Ui Designer

We are seeking a highly skilled and experienced Senior UX/UI Designer to join our creative team and play a key role in shaping the user experience and interface of our products. As a Senior member of the team you'll be responsible for leading the research, design and optimisation of all online customer journeys. The aim is to create journeys that maximise customer satisfaction and drive business value. The ideal candidate is a strategic thinker, with a strong portfolio showcasing a proven track record of delivering exceptional design solutions.

Key Responsibilities

You will be obsessed with the customer and be the voice of the customer through the product development phase. You will help shape the testing programme, optimisation and development strategy to optimise Halfords.com and the overall end to end journey. This is a highly collaborative role working with the wider teams within the business.

• Line manage, mentor and guide junior designers, fostering a collaborative and creative team environment.

• As a key part of the UX/UI team, be the advocate for key features and functions that address the business objectives whilst meeting customer needs.

• Be the expert in your key area, supporting other areas of the business in their understanding of it – how to sell it, how to support it, and maintaining communication between teams.

• Lead the processes around user research, concept testing, and usability testing; conduct competitive audits and market research - and convert findings into design decisions.

• Lead rapid iterative “discovery” streams (using various prototyping tools and usability testing) to validate ideas quickly and minimize engineering effort.

• Immerse yourself in insights, competitor analysis, user research and qualitive and quantitative data to inform new ideas and optimisation.

• Work closely with digital product and delivery teams, business analysts, developers, and adjoining teams in the head office.

• Validate designs through data and usability testing.

• Be knowledgeable in accessible design and mindful of designing for different audiences.

Experience:

• Experience of line managing designers in a hybrid setting

• We ideally want candidates with experience in the following tools:

Figma

Userzoom or equivalent

Content Square or Google Analytics

• Extensive customer journey design, evaluation and optimisation experience.

• Experience with A/B & MVT testing

• Self-motivated and excellent communicational skills

• Hard working, resourceful, and flexible.

• Able to inspire and influence cross functional teams

• Excellent stakeholder management

• Act quickly and decisively using good judgement in making decisions and performing actions

This is a hybrid role, requiring 2x working days per week in the HQ in Redditch, Worcestershire

PLEASE ENSURE THAT YOU EITHER ATTACH A COPY OF YOUR PORTFOLIO OR A LINK TO A SITE DETAILING YOUR WORK IN ORDER TO BE CONSIDERED FOR THIS VACANCY