Social Media Executive

Job description

The Rewards and Benefits on offer:

The job you will do:

Develop and execute a Social Media strategy that aligns with the company's goals and objectives.
Manage and curate content for all Social Media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Create engaging and shareable content, including text, image, and video posts.
Monitor and respond to comments, messages, and mentions across Social Media channels in a timely and professional manner.
Analyse Social Media data and insights to track key performance indicators (KPIs) and adjust strategies accordingly.
Stay up to date with industry trends and emerging Social Media platforms to ensure our brand remains relevant and competitive.
Collaborate with the marketing & sales team to integrate Social Media efforts into broader marketing campaigns.
Develop and manage Social Media advertising campaigns to drive website traffic, leads, and conversions.
Monitor competitor activity and industry trends to identify opportunities and threats.
Prepare regular reports on Social Media performance and provide insights and recommendations for improvement.
Manage CRM
Update Websites with the latest offers/information.

About you:

Bachelor’s degree in marketing, Communications, or a related field (or equivalent work experience).
Proven experience as a Social Media Executive or similar role.
Excellent understanding of Social Media platforms and best practices.
Strong written and verbal communication skills.
Proficiency in using Social Media management tools and analytics platforms.
Creative thinker with the ability to develop engaging and innovative content.
Strong organizational and multitasking skills.
Ability to work independently and as part of a team.
Knowledge of SEO, SEM, and digital advertising is advantageous.