Address
Form of workBettingJobs is working with a UKGC licensed sportsbook operator who are currently looking to add a Sportsbook Manager to their team in London.
Responsibilities:
• Create and deliver a Sportsbook strategy which seeks to achieve annual incremental growth, reduced customer churn, and maximum LTV.
• Manage an existing team with a view to growing headcount as the company launch more brands.
• Ownership of forecasting, evaluation and testing of free bet, bonus and promotional spend, including the management of fraud and bonus abuse.
• Mentoring and development existing team members is crucial to this role, ensuring that direct report’s work is appropriately challenging and progressive.
• Work closely with the partners, specifically the platform provider to continually improve the digital products.
• Act as the key stakeholder for sportsbook, ensuring requirements are fed into the product roadmap and UAT is carried out on any new features or development.
• Identify and drive process improvements internally, as well as externally with the suppliers and partners.
• Review competitor propositions, and identify strengths, opportunities, weaknesses, threats.
• Own the end-to-end promotion strategy for Sportsbook. Work closely with Director of Operations to create KPI’s which will help define each brand’s proposition.
• Utilise in-house bonusing tools as well as the manual capabilities of the wider team to deliver innovative and effective initiatives that resonate with customers.
• Build and maintain a high performance, data-driven, diverse & collaborative team culture.
• Act as a key stakeholder for improvement of the offering of sports markets.
• Hold the platform, platform trading team and feed providers to account for the performance and efficiency of their operations on the sites.
Requirements:
• Industry experience - must have worked in Sportsbook.
• Numerical and analytical skills a must.
• Commercially minded.
• Flexible approach to working.
• A team player who can and is willing to wear many hats.
• Proven experience of leading junior teams.
• Able to operate with high degree of autonomy.
• Only individuals who can work with a start-up mentality and are open to a culture where everyone 'mucks in’ need apply.
