Assistant Marketing Planning Manager

End Date
Sunday 18 February 2024
Salary Range
£38,295 - £42,550
We support agile working - click here for more information on agile working options.
Agile Working Options
Hybrid Working, Job Share
Job Description Summary
We have a fabulous opportunity to join our Strategy & Planning team in our Consumer Relationships squad. More info below!
Job Description
Job title: Assistant Marketing Planning Manager
Salary: £38,000 - £50,000 * depending on experience & location
Location : Bristol or London
Hours: Full time
Basis: Permanent
Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at one of our office sites.
About this opportunity:
Our purpose is to engage customers and deepen relationships through audience-led activity. We use customer insight as the foundation to develop and deliver personalised and emotionally resonant experiences. We achieve this through creating new value for customers by responding to the key needs, goals and themes that are meaningful to our customers ’ financial lives. Building richer experiences sits at the heart of this approach, growing customer support, relevancy, and value to deepen customer relationships. This role sits within the Strategy & Planning team in the Consumer Relationships squad, and you’d be reporting to an experienced Planning Manager.
Why Lloyds Banking Group?
Join us and, as well as making a difference to customers, you’ll enjoy an exciting career where you’re free to be yourself. Great colleagues, redefining workspaces, hybrid working and a wide variety of career opportunities - you’ll find them all here.
What you’ll be doing:

• Work closely with Planning Manager, the wider marketing team, and the agency team to help develop planning frameworks and articulate customer strategy for area of focus.
  
• Ongoing monitoring of campaign performance and external market factors to help to continually review and refine plans and drive the best possible results.
  
• Leverage new conversion technology / capability as it comes on board, to consistently improve performance.
  
• Support planning and prioritisation discussions, to ensure that pending activity is supported by key areas before moving into the delivery phase
  
• Assist in effective day to day budget management.
  

What you'll need:

• Experience in assisting to develop customer strategy and effective marketing plans
  
• Experience of delivering either engagement or conversion / direct response activity in 121 channels - Email, IB, Direct Mail
  
• Experience of working with external marketing agencies, supporting to define plans, deliver activity and manage costs
  
• Experience with interpreting customer insights in order to map customer journeys or define customer experience at segment/audience level
  
• Experience in budget reviews
  
• Good Partner management skills - communication and influencing
  
• Naturally collaborative, and a great teammate
  
• Customer -curious, with a continuous improvement mind-set
  

About working for us ...
Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity or culture. We were one of the first major organisations to set goals on diversity in senior roles, build a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups. We're disability confident. So if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.
We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
  
• A discretionary annual performance-related bonus
  
• Share schemes including free shares
  
• Benefits you can adapt to your lifestyle, such as discounted shopping
  
• 28 days’ holiday, with bank holidays on top
  
• A range of wellbeing initiatives and generous parental leave policies
  

Ready to start growing with purpose ?! Apply today.
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.