Overall purpose
To support the further development and delivery of Self Injury Support’s communications strategy including internal and external communications and digital content delivery, with an initial focus on promoting the relaunch and rebranding of our UK-wide Listening Services and redevelopment of our organisational website.
Duties and responsibilities
Internal and External Communications
Responsible for further development and delivery of Self Injury Support’s communications strategy including a focus on the redesign and redevelopment of our website and digital services.
Responsible for oversight of consistent tone and branding across all Self Injury Support’s content and publications.
Responsible for regular e-bulletin, internal round-up of external communications and internal updates.
Make use of SEO and website/social media analytics tools to inform and improve future content and communications activity.
Alongside project staff, design and produce Self Injury Support’s communications materials including online resources, publications, annual reports and other relevant content.
Explore new formats including video, animation, infographics and other relevant formats to communicate with wider audiences.
Media
Alongside the CEO and other relevant staff, co-ordinate Self Injury Support’s responses across all platforms to media requests and current affairs.
Act as lead contact for media enquiries and develop a network of media contacts relevant to the work of Self Injury Support.
Promotions
Monitor and manage the main organisational email inbox and act as a point of contact for general enquiries with support from relevant colleagues.
Oversight of digital marketing activity across the organisation.
Develop and deliver a calendar of promotions in line with organisational activity and other notable dates and events.
Support staff and volunteer recruitment, retention and communication processes.
Promotion of support services, training, campaigns and other activity undertaken by Self Injury Support.
Develop and maintain a GDPR compliant contacts database for different promotional activity.
Support the organisation of internal events including the AGM.
Lead on communication around events including the internal promotion of external relevant events.
Management of Google Ads Grant and advertisement content in partnership with relevant project staff.
Any other duties required by your line manager and commensurate with the role.