About the role
This role is responsible for managing and developing the charity’s Community Fundraising and trade revenues (target of £266,000 in 2024) and building significant engagement with community supporters and fundraisers. You will manage a committed team of two people in the Community and Trade team.
You will be responsible for raising awareness of our Community Fundraising programme and developing a ‘best-in-class’ stewardship programme that builds new and develops existing relationships with supporters, volunteer groups, organisations and partners to maximise income and raise the charity’s profile. You will also lead on the development and delivery of our 50th anniversary celebrations in 2025.
About you
This is an exciting and challenging role, and an opportunity to take our community and trade fundraising to the next level in an ambitious and passionate organisation. We are looking for an exceptional fundraiser and manager of people. With proven management skills, you will be enthusiastic, driven, results focused, supportive and creative.
You will thrive under pressure and be able to lead and inspire our committed and passionate community and trade fundraising team through a period of exceptional growth.
You will be a fantastic fundraiser in your own right and be able to multitask across a range of different activities and community income streams.
Key responsibilities
Community fundraising
• Design and implement a stewardship programme that converts interest into support and maximises fundraised income whilst developing lasting relationships.
• Introduce fundraising opportunities to our existing and potential supporters through a multi-channelled marketing strategy to grow levels of engagement and participation.
• Grow non-monetary donations as part of the Community Fundraising portfolio of events.
• Support the Head of Fundraising in designing new and developing existing Community Fundraising opportunities.
• Market and promote the calendar of community events to existing and potential supporters and wider to grow levels of engagement and participation.
• Support the Head of Fundraising to design and develop the community events and engagement fundraising calendar to potentially include bespoke, charity place, promoted and reactive events.
• Lead on the creation and implementation of a digital Community Fundraising programme, focusing of mass participation, low barrier to entry activities.
• Lead on the management and innovation of our trade fundraising income.
• Lead on the development and delivery of our 50th anniversary celebrations in 2025.
Database and process management
• Work with the Head of Fundraising to ensure all recording, banking and stewardship processes are up to date and working across the fundraising team, wider charity (finance, data and marketing and communications) and in accordance with current laws and regulations.
• Record all community and trade income and thank community donors and supporters as per the agreed process.
• Record supporter and event/product specific information.
• Work with the Head of Fundraising to produce regular feedback reports and analysis on specific community products and overall revenue.
Wider fundraising
• Support company and corporate partnerships that utilise community and trade fundraising.
• Work with the Head of Fundraising to develop merchandise and trade income opportunities.
• Manage merchandise supplier relationships and internal and external stock levels.
Working across the organisation
• Work with the Fundraising Team and wider organisation to develop an engaging and rewarding volunteering strategy across the charity.
• Manage the organisation’s close collaboration with the British Transplant Games.
• Work with the Marketing and Communications Team to identify key supporters to develop and nurture, including those who might join our major giving programme.
• Work across teams to raise the profile of the charity and its fundraising activities.
For more information, please check out the full role description.