Content Writer - Communications Directorate
-(010676)The Bank of England is the UK's central bank. Our mission is to deliver monetary and financial stability for the British people.
The Bank of England is a diverse organisation. Each of its 4,000 people are committed to public service and dedicated to promoting the good of the people of the United Kingdom by maintaining monetary and financial stability.
The Communications Directorate is responsible for managing and developing the Bank's external and internal communications. We manage the relationships with key stakeholder groups including the Media and Parliament, as well as providing a Public Enquires function. We work with a wide range of colleagues to develop and deliver the Bank's programme of outreach and education, which includes building strategic partnerships with other organisations and running the Bank's Museum.
We also develop and maintain our external website and social media presence and produce the Bank's flagship publications, including the Inflation Report and Financial Stability Report. In addition we lead on the development of the Bank's strategic plan, helping to ensure it achieves its desired outcomes, monitoring and reporting on delivery of the plan to the Executive Director Committee, Court and the wider Bank.
The Communications Directorate is also responsible for meeting the Bank’s statutory obligations regarding the Freedom of Information Act, coordinating and responding to requests.
We are a small team of project managers, Content Writers and creative designers who produce a wide range of products including:
- the Bank of England Annual Report
- short explainers for the public on the work that we do and how it’s linked to everyday life
- visual summaries for our Monetary Policy Report, the Financial Stability Reports
- analytical publications for researchers (Quarterly Bulletin and Bank Overground)
The job holder’s key responsibilities will be to:
- Produce creative and targeted content on the economy and the Bank of England’s role for a range of audiences – both public and technical. This will include creating content and giving editing advice for: our digital channels including social media; our flagship publications and education and outreach materials.
- Lead the production of the Bank of England explainer articles. Use research, analytics and AI to understand the questions the public are asking and work with internal teams to develop accessible content in response
- Support the area in measuring regular feedback on the content’s impact with our key audiences and incorporating that feedback into actionable changes in our content production
- Be the expert and go-to person for Plain English, driving its importance and helping others to create easily readable and accessible content.
- Maintain the Bank of England’s writing style guide
- Ensure that all content maintains a high standard in quality that is in-keeping with the Bank of England’s corporate tone and visual identity
- Work with the content development team to help them translate key messages into visual content such as infographics, animations and data visualisation tools
Role Requirements
Minimum Criteria
The role holder must hold the following skills and competencies:
- Exceptional written communication skills. The job holder will need to be able to translate often complex issues into clear and engaging content. Some content commissions will draw upon existing work but some will need to be started from afresh and therefore require research and initiative
- Proven experience of working in a capacity of writing and editing content for a business with accuracy and clarity
- Ability to creatively conceive stories and ideas on how to explain who the Bank of England is, what is does and why
- Strong interpersonal skills including the ability to work effectively within a team of content and creative writers and designers, and occasional engagement with the public through citizens’ forums and focus groups.
- Ability to communicate with a wide variety of stakeholders at all levels
- The ability to manage a busy workload and prioritise effectively in a fast-paced environment
Desirable criteria
- Knowledge of the Bank of England’s roles and responsibilities
- Experience of writing about economics
- Experience of improving readability (eg Plain Language Commission)
- Ability to influence others in the way we communicate
- Familiarity with Google Analytics/Tableau
You should not be put off applying if you do not meet/ have all of these criteria – we would encourage you to get in touch to discuss what support you might need to close any gaps and/or any other skills you might have which you think could be helpful in role.
Our Approach to Inclusion
The Bank values diversity, equity and inclusion. We play a key role in maintaining monetary and financial stability, and to do that effectively, we believe we need a workforce that reflects the society we serve.
At the Bank of England we want all colleagues to feel valued and respected, so we're working hard to build an inclusive culture which supports people from all backgrounds and communities to be at their best at work. We celebrate all forms of diversity, including (but not limited to) age, disability, ethnicity, gender, gender identity, race, religion, sexual orientation and socioeconomic status. We believe that it’s by drawing on different perspectives and experiences that we’ll continue to make the best decisions for the public.
We welcome applications from individuals who work flexibly, including job shares and part time working patterns. We've also partnered with external organisations to support us in making adjustments for candidates and employees in the recruitment process where they're needed.
As part of our commitment to expand our presence across the UK, this role is able to be based in either London or the Leeds office. However, the successful candidate would be expected to travel to the London office regularly if primarily based in Leeds.
For most roles where work can be carried out at home, we aim for colleagues to spend half of their time in the office, with a minimum of 40% per month. Subject to that minimum requirement, individuals and managers should work together to find what works best for them, their team and stakeholders.
Finally, we're proud to be a member of the Disability Confident Scheme. If you wish to apply under this scheme, you should check the box in the ‘Candidate Personal Information’ under the ‘Disability Confident Scheme’ section of the application.
Salary and Benefits Information
This specific role offers a base salary of circa £36,320 - £40,860 per annum (depending on skills and experience) on a full-time basis. We encourage flexible working, part time working and job share arrangements. Part time salary and benefits will be on a pro-rated basis as appropriate.
In addition, we also offer a comprehensive benefits package as detailed below:
- A non-contributory, career average pension giving you a guaranteed retirement benefit of 1/95th of your annual salary for every year worked. There is the option to increase your pension (to 1/50th) or decrease (to 1/120th) in exchange for salary through our flexible benefits programme each year.
- A discretionary performance award based on a current award pool.
- A 8% benefits allowance with the option to take as salary or purchase a wide range of flexible benefits.
- 26 days’ annual leave with option to buy up to 12 additional days through flexible benefits.
- Private medical insurance and income protection.
National Security Vetting Process
Employment in this role will be subject to the National Security Vetting clearance process (and typically can take between 6 to 12 weeks post offer) and the passing of additional Bank security checks in accordance with the Bank policy. Further information regarding the vetting and security clearance requirements for the role will be provided to the successful applicant, and information about how the Bank processes personal data for these purposes, is set out in the Bank's Privacy Notice
The closing date for applications is Thursday 18 April 2024