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SalaryThe opportunity
The Creative Copywriter role supports the whole Marketing team with the delivery of communications in support of business objectives and helps to ensure the consistent and compelling delivery of the Openwork brand. These communications will build adviser trust and confidence in Openwork and enhance the Openwork reputation both internally and externally.
The role will require an all-round creative person who can work on projects across different brands and media.
This will require day to day management of priorities and resources, close interaction with the full marketing team and SMEs across the business.
- Salary - up to £45,000
- Bonus scheme - on target bonus - 7.5%
- Pension scheme - contribute up to 5% of your salary and Openwork will match you and put in an extra 5%
- Critical illness cover
- Income protection - 1x salary
- Death in service - 4x salary
- 25 days holiday + bank holidays, with the opportunity to buy up to an additional 10 days
- A range of other flexible benefits to include private medical insurance, dental insurance and much more.
Key Accountabilities:
- Research topics and audience challenges to produce compelling, creative and credible copy.
- Optimise content by channel, using SEO practices, ensuring compliance with regulatory requirements.
- Write engaging and informative content at volume and pace.
- Work in partnership with wider Marketing SMEs to ensure that the finished product is on brief and is creatively outstanding.
- Champion the value of high-quality copywriting across the business.
- Prioritise and juggle resource when fast track/unplanned projects arise.
- Quality-check communications activity against brand tone of voice and identity guidelines.
- Support the wider business with more technical writing.
- Work closely with business SMEs to write awards entries.
What will you need to succeed?
- 4+ years as a Creative Copywriter in a communications/digital/marketing environment.
- Storytelling experience with a passion for creativity from conceptual thinking to final output.
- Broad portfolio of experience across a variety of industry sectors and mediums including digital channels, direct marketing etc
- Experience writing complex copy for Financial Services.
- You are passionate about delivering value and prized for going the extra mile. You’re flexible and creative in your approach and prepared to make a difference.
- The ability to decipher complex information and summarise into a clear, concise and structured message.
- Excellent verbal and written communication skills (attention to detail and proof reading).
- A logical thinker with the ability to prioritise and manage multiple tasks, complex projects/priorities with aggressive deadlines and swift delivery timescales.
- Ability to manage stakeholder expectations, demonstrating good communication and organisational skills.
- Demonstrates insight, imagination and empathy in executing timely, effective and motivating communications.
- A quick learner, with strong initiative. Positive, self-motivated and capable of working autonomously, with a strong “can do” attitude.
- A delivery focus that operates across a variety of activities.
Why us?
We're a dynamic, fast paced, and growing business with huge ambition. This is all made possible by the brilliant people who are part of The Openwork Partnership family. We're investing heavily in our colleagues, continuously striving to give them the platform to develop personally and professionally and reach their full potential.
We’re also very proud of our culture, as one of the Best 100 Large Companies to work for in 2022. The Openwork Partnership values, and respects individuality and we are committed to building an inclusive culture and environment which truly recognises and celebrates our colleague’s individual differences and identities – just like our financial advice, for us, it’s personal. We believe everyone can make a difference and your race, religion, disability, and gender will never be a barrier. At Openwork, we have a strong ethic of care for each other where you can balance a successful career with your commitments and interests outside of work. We believe that you will bring your best self to work if you are trusted to choose when, where and how you do it.
