Designer (Care Services)

Designer – Bupa Care Services

Location - Hybrid with 2 days per week in our Leeds office

Permanent

Salary up to £40 depending on experience

We consider all types of flexibility wherever possible, including locations, hours and working patterns.

The role

Great opportunity for a creative and versatile Designer to join our dynamic internal team.

You’ll be responsible for design and production on campaigns for our Care Services business, helping us reach our target audience and achieve our business goals.

Your expertise will be vital in producing engaging, compelling, and successful communications for various traditional, social and digital channels.

We'd love to see your portfolio! Please share it as a weblink or PDF!

What you’ll do

• Collaborate with the marketing team to conceptualise and execute design solutions that align with campaign objectives.
• Develop and maintain the Bupa style and branding consistency across all marketing materials.
• Create eye-catching, on-brand visuals, including email, static graphics and motion graphics/animations.
• Deliver engaging emails journeys and campaigns utilising our email CMS (no code required)
• Design and optimize ads for traditional print and social media platforms, ensuring they perform effectively and meet industry best practices.
• Craft persuasive, data-driven design elements to drive lead generation, customer acquisition, and retention.
• Stay up to date with design trends and digital marketing strategies to enhance campaign effectiveness.
• Handle multiple projects simultaneously, managing design tasks from concept to completion.

You

• A rounded blend of traditional and digital marketing expertise - with more of a focus on traditional for this role
• Proven experience in graphic design, animation, and motion graphics, with a strong portfolio showcasing relevant work.
• Proficiency in design software such as Adobe Creative Suite (InDesign, Photoshop, Illustrator, After Effects, Premiere Pro), Figma, or similar tools.
• Strong understanding of traditional and digital marketing principles, including print, social media advertising and email marketing.
• Able to work efficiently to tight deadlines and adapt to evolving project requirements.
• Brilliant communication skills and a collaborative mindset to work effectively within a creative team.
• Passion for creativity, design innovation, and a commitment to delivering impactful marketing materials.
• Highly self-motivated and able to initiate activity with minimal guidance.
• Able to emphasise with customers, see Bupa through their eyes and challenge our creative through it.
• Not easily knocked off track by challenges, confident to face into them in a pragmatic and professional way.
• Passionate about continuous learning and embracing opportunities.

Benefits

Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family friendly benefits.

You’ll receive the following benefits and more:

• 25 days holiday, increasing through length of service, with option to buy or sell

• Bupa health insurance as a benefit in kind

• An enhanced pension plan and life insurance

• Annual performance-based bonus

• Various other benefits and online discounts

Why Bupa?

We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.

We encourage all of our people to “Be you at Bupa”, we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That’s why we especially encourage applications from people with diverse backgrounds and experiences.

As a Disability Confident employer, we offer a guaranteed interview for every disabled applicant who meets the minimum criteria for the job. We’ll make sure you are treated fairly and offer reasonable adjustments as part of our recruitment process to anyone that needs them.

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