Digital Marketing Assistant

Company	Collins Debden LtdSee more
Address	Glasgow, Scotland
Form of work	Full-time
Salary	From £21,000 a year
Category	Advertising & Marketing

Job description

JOB DESCRIPTION

Position: Digital Marketing Assistant

The Digital Marketing Assistant at Collins Debden Pte Ltd.

You will report to the Head of Sales.

Your employment will be on a Full-time basis.

The duties of this position are set out in the below Job Description. You will be required to perform these duties, and any other duties the employer may assign to you, having regard to your skills, training, and experience.
You will be required to perform your duties at the Glasgow (Queen Street) office, or elsewhere as reasonably directed by the employer.
Your ordinary hours of work will be 35 hours per week, plus any reasonable additional hours that are necessary to fulfil your duties or as otherwise required by the employer.

General Functions & Tasks:

Manage the day-to-day running of e-commerce platforms to guarantee a smooth customer experience including, but not limited to:

- Stock replenishment

- Website updates and monitoring

- New product uploads

- Customer support for online orders.

- Execute online marketing campaigns

Liaise with external agencies to ensure paid search ads and social media campaigns are run in line with website events, new product releases and wider brand strategy.

Assist with analytical reporting of websites and sales platforms periodically.
Coordinate with various 3PL’s to manage incoming and outgoing stock.
Blogger and Influencer outreach – finding, contacting, liaising with and working with influencers to increase brand awareness and encourage sales conversion.
Digital asset creation – assisting with creating of digital assets such as product imagery, and website banners through photoshoots, Photoshop (or similar).
Liaise with colleagues in UK, Australia and Singapore for sharing best practice.
Conduct regular audits on all online platforms to ensure all content is accurate, up to date, and optimized for the customer journey, including meeting regulatory and company branding requirement.
Developing an exceptionally high level of product & industry knowledge to ensure highest level of service is provided.
Strategically work & maintain relationships with accounts & customers to create/develop/initiate plans to maximise opportunities & market presence.
Undertake competitor analysis and recommend/implement actions whilst ensuring timely execution.
Support the General Manager in creating/implementing process/plans & ensuring successful daily operations of the business.

Relationships & Authority:

Internal Communication:

Operations
Sales
Service
Finance
Marketing
Senior Global Leadership

External Communication:

Global Leadership
Marketing Agencies
Social Media Influencers
Brand Associated 3PL’s
E-Commerce Platforms (Amazon, Ebay)

Essential skills & Experience:

:- Highly organised and self-motivated

- Strong IT skills

- Excel and word proficient

- Strong commercial awareness

- Sales and marketing experience

Advantageous skills and experience:

- Knowledge/experience of CMS, specifically Shopify, would be desirable

- Strong, analytical background

- Editing skills, such as Photoshop or Canva etc.

- Email Marketing and Automation tools, such as MailChimp, Klaviyo or similar

Personal Qualities & Behavioural Traits:

Possess a "can do" attitude, a conscientious work ethic, highly result-oriented and an entrepreneurial spirit.
Motivated, Independent, Resourceful, Efficient & able to handle several projects simultaneously.
Ability to work autonomously, meet deadlines through Time Management with an eye for detail.
Ability to interact & deal with people from various cultural backgrounds/levels.
Excellent communication skills (Verbal & Oral)

Job Type: Full-time

Pay: From £21,000.00 per year

Schedule: