Job Description
- Execute an ‘always on’ program of Display & Social media activity across a range of product categories and campaigns and platforms to deliver the best possible commercial performance.
- Work closely with campaign teams and trading teams to execute the overall customer and category plans through the activation of bespoke and dedicated campaigns through digital media.
- Work closely with our agency of record to deliver best-in-class media campaigns that are thoroughly planned, optimised and measured.
- Support the Display & Social Media Lead in evolving our media programs by employing an agile, test & learn approach that encourages testing of new formats, betas and platforms.
- Work closely with marketing, brand and creative teams to ensure we are activating campaigns in an efficient and effective manner, which support our customer goals.
- Support the Display & Social Media Lead in leveraging our first party data to drive media effectiveness and efficiency.
- Work closely with brand and design teams to develop digital creative that supports our customer and category plans ensuring we establish and employ best practices throughout.
- Support the Display & Social Media Lead in planning and delivering a pipeline of dedicated media projects that will help to fuel continuous growth and performance.
- Track and monitor the marketing budget for your dedicated categories and associated campaigns to support the customer plan. Ensure spend is in-line with budget plans keeping variances to a minimum.
- Appreciation for the inner workings and data flows of Display, programmatic and auction based media.
- Practical experience in planning and buying digital media programmatically, with awareness of the adops function and processes.
- Knowledge and practical experience in a range of Social platforms
- You must be experienced at managing budgets and highly organised to manage multiple priorities and projects.
- Significant analytical skills and ability to manipulate data, with a strong grasp of intermediate excel skills (pivot tables, lookups).
- A strong understanding of the principles of performance marketing, and how to use insight to make media choices
- A strong understanding of the principles of ecommerce and how paid channels can be used to drive demand
Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day. We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 5% of salary, depending on how we perform.
Your wellbeing is important to us too. You'll receive an annual holiday allowance, and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme.
Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.
Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).