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SalaryJob Description: Digital & PR Marketing Executive
Join our exciting and fast-paced marketing department as Digital and PR Marketing Executive. You'll be working with our creative team, and our digital, print, and promotions Marketing Executives and managers to support the creation, delivery, implementation and monitoring of the marketing plan to create both brand awareness and increase customer transactions and spend.
You will focus on delivering magical experiences for our customers in partnership with internal and external stakeholders. You will create and execute a programme of exclusive events for Booths customers and support our 27 stores with store team led events. You will organise internal and external corporate events, and explore opportunities for external event partnerships.
You will act as a key liaison between Booths and our PR agency to deliver positive press coverage for Booths in line with the overall business and marketing strategy, as well as supporting with sponsorship opportunities, written press releases, editorials, advertorials and press advertising.
You will contribute to the development of the Digital and PR strategy with innovative ideas, best practices and insights from the industry, and implement the Digital and PR marketing plan ensuring effective delivery within budget and time constraints. You will understand the impact of the activity, evaluate its effectiveness and produce ROI for all campaigns.
You will be an organised, positive, enthusiastic individual with experience working in fast-paced environments with great attention to detail.
Digital & PR Marketing Executive
