Head Of Marketing & Communications

World Jewish Relief provides life-saving and life-changing action to people in crisis around the world. We work with our trusted local partners to help people survive the consequences of conflict and disaster, to thrive and rebuild their lives. We deliver programmes using our expertise, with urgency to achieve maximum and sustainable impact for those within and beyond our community.

We are now looking for a creative, self-starting and ambitious marketer to help us increase our reach, reputation and supporter numbers across the Jewish community and beyond.

You will be responsible for:

• Leading the development and delivery of World Jewish Relief’s marketing strategy and campaigns, that drive awareness, engagement, and conversion with key audiences.
• Leading on audience development and acquisition across online and offline channels, ensuring that we are able to deliver meaningful insights about the success of campaigns that are fed into future campaigns.
• Working with wider teams at World Jewish Relief to develop, brief and deploy key campaigns and messaging across the year, ensuring results are measurable.
• Identifying key partnerships and opportunities with other organisations in both the Jewish and Humanitarian communities to drive acquisition.
• Working alongside the Head of Brand and Creative, enhance and maintain brand identity, tone of voice, and messaging across all channels, including core assets and campaigns.

You should have:

• Extensive experience with complex campaign planning, from both a creative and a reporting/data management perspective.
• A firm understanding of how to engage and retain supporters.
• Experience of increasing efficacy of email marketing campaigns
• A working knowledge of the Jewish Community makeup and culture
• Extensive experience in running social media campaigns
• Extensive experience in reporting and campaign analytics
• Knowledge of best practice and evidence of ability to spot opportunities and successfully implement new ideas to help maintain or improve market position.
• A passion for analytics, testing and optimisation.
• Excellent communication and writing skills, with exceptional attention to detail

Benefits

We offer a range of benefits including:

• 23 days holiday plus bank holidays and Jewish holidays. After 2 years’ service holiday entitlement increases to 25 days.
• Pension scheme – we contribute 5% to the World Jewish Relief pension scheme.
• Life Insurance – up to 3 times salary to nominated beneficiaries.
• Health Cash Plan – cash back to cover the costs of dental treatment, optical care, specialist consultations and a range of complementary therapies.
• Enhanced maternity & paternity pay.
• Employee Assistance Programme – free, confidential advice or support with any personal or work. related concerns or free counselling if needed.
• Season ticket / travel to work loan.
• Cycle to Work Scheme.
• On Friday the office closes at 3pm.

Equality, Diversity and Inclusion

World Jewish Relief promotes equality, diversity and inclusion in our workplace. We invite and welcome applicants from diverse backgrounds. We encourage applications from candidates of different ethnicities, socio-economic backgrounds, race, gender, age, disability, sexual orientation and of faith or none that meet the criteria set out for this role. You don’t need to be Jewish to work for us, but you must share our desire to assist those who need help based on their vulnerability, not their identity, recognising the dignity and potential of all people.

How to apply

As part of your application, please demonstrate your suitability for the role by answering the following questions in your cover letter:

• Why does this role appeal to you? 
• Referring to the Job Specification, what skills do you have that will enable you to excel in this role?
• What do you believe makes a high-quality marketing campaign?