This is an exciting opportunity for an experienced Marketing Campaign Executive to develop a log term opportunity within this expanding Marketing and Communications team. You’ll be passionate about marketing and putting customers at the heart of everything you do.
As the Marketing Campaign Executive you will be responsible for the following:-
- Developing and executing the customer communications strategy & taking ownership for designing and delivering exciting and impactful customer communications.
- Driving a variety of campaigns, reputation building that provide customers with information, reduce costs and much more.
- Develop insight and data led creatives, review the performance and effectiveness of each campaign, ensuring learnings are applied to future communications.
- As well as written campaigns, you’ll be involved in co-ordinating successful face to face customer drop in events across the southeast of England, so project management and event co-ordination will be a large part of the role.
- Working with the wider Communications team, be responsible for the creation and sign off, of all campaign materials, ensuring compliance with style guides and brand guidelines
- Responsible for creating and deploying effective email and paid for campaigns
- Management of campaign budgets, analytics and monthly reporting on all elements of campaign success
- Ownership of direct customer communications channels, including our text messaging service and our monthly customer newsletter tool, DotDigital
- You’ll help to coordinate bi-monthly events. You’ll help find venues, secure dates and working with different areas of the business to identify the key topics relevant to that area
Skills & Competencies
- Previous experience of delivering consumer Marketing Campaigns
- Strong marketing and project management experience
- Knowledge or experience in delivering behaviour change through marketing
- Ability to use data and insight to create effective customer communications
- Campaign planning skills across both online and offline, earned, paid and owned channels
- Excellent copywriting skills for, but not limited to, email and direct customer communications, adverts, and social media posts
if you're looking for a long term career
Apply today!!!