Marketing Executive

Job Title: Marketing Executive
Department: Film & Entertainment - Client Services
Reporting to: Senior Account Manager / Marketing Director

Location: Client Based – On site Chiswick, London

About The Delta Group

The Delta Group is a major visual communications group, specialising in the design, print and fulfilment of promotional marketing materials. Our aim is to innovate, progress and evolve our clients’ marketing campaigns to give stand-out in a crowded market. We’re owner-managed and independent, leading small teams of influential thinkers, meaning that we have the agility of a small business but the resources of a large one. Our belief is that in a changing industry, we must be a company that can change with it.

Role Overview

This is an exciting opportunity to join the Delta Groups Film & Entertainment team working as a Marketing Executive on site with one of our key film clients. This role reports both to the clients internal Marketing team and the Delta Group’s Client Services team.

This role will involve you getting involved in a broad range of film marketing activities working collaboratively with both the client and Delta teams ensuring that campaigns are researched, planned & delivered in line with service expectations.

Role Responsibilities

• Updating of marketing plan documents
• Planning and reporting on Point Of Sale materials delivered to cinemas, including cinema site visits as required
• Completing current trailer information
• Monitoring cinema marketing activity, on and offline, at a local level for all UK Chains and Independents
• Attending and contributing to Marketing and Company Weekly Meetings
• Dealing with cinema enquiries concerning merchandise, Point Of Sale materials and competitions
• Compiling film pitch decks – sourcing all information required including synopses, cast lists, box office takings where relevant and images
• Compiling exhibitor marketing slides for inclusion in marketing decks – showcasing plans for upcoming film campaigns, with a focus on cinema related activity and promotions
• Organising large scale POS to be built at the clients’ offices, events and at cinema sites
• Compiling post opening reports on all campaigns
• Development of exhibitor and promotional materials, working closely with the creative department
• Producing artwork briefs outlining mandatory guidelines for exhibitors and partners to follow
• Continually looking for other opportunities to develop the business and introduce further Delta Group services to the client
• Suggesting opportunities to develop or improve campaigns
• Attending and contributing to creative review discussions
• Downloading and providing all exhibitors and partners with official artwork
• Looking for thematic links with films that can aid in pitching partnership opportunities to exhibitors
• Sourcing and negotiating prizes from third parties
• Liaising and briefing prize agencies to source the best value packages for exhibitor campaigns
• Ordering, monitoring and dispatching promotional merchandise items
• Placement of promotional merchandise and prize packages with exhibitor partners
• Arranging screenings which can include: Booking sites, ticketing, managing catering, print delivery, security, sourcing goody bags etc.

Skills, Knowledge and Experience

• Good interpersonal skills, able to develop positive relationships at all levels.
• Good communication skills
• Good organisational skills with ability to prioritise work and multi tasks in order to meet client needs.
• Good accuracy and attention to detail, with strong analytical and reporting skills
• Confident in front of clients and back of house teams
• Good IT literacy – Excellent Excel skills, including knowledge of MS Word and PowerPoint.
• Experience in a Marketing role, with knowledge of marketing research methods and marketing best practices  
• Experience of working in a similar role in the film industry or entertainment would be beneficial.
• A degree in marketing, advertising, communications or a similar relevant field is preferred

Behaviours

• Enthusiastic and passionate about what you do with a pro-active and positive ‘can do’ attitude
• Approachable with the ability to develop excellent relationships with client stakeholders and internal teams
• Passion for the film and entertainment industry
• Self motivated and able to work with limited supervision
• Prepared to take responsibility and a hands-on approach to issue resolution
• Ability to both work independently and be a team player
• Interested in learning and developing own skills further