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Form of workMy client, an international retail brand near Rossendale is looking to recruit an experienced Marketing Executive (Online & Offline) to join their forward thinking, dynamic Marketing team. Applicants must have both offline & digital marketing experience, as this role will be varied. If you have the relevant Marketing skills below then please get in touch!
Key Responsibilities:
Report into the Head of Marketing..
Develop, deliver and evaluate annual digital plans to increase traffic, engagement and consumer awareness for all the Group brands
Write content for the Groups websites
Managing all Paid Search, PPC, website updates and POS
Liaising with the UK Sales team regularly
Prepare and integrate marketing and communication messages through PR, media communications and SEO to develop back links
Have an involvement in producing creative visual assets from idea through to visual execution
Develop, deliver and evaluate social plans to increase traffic, engagement and international consumer awareness for the Group brands across Instagram, Facebook, TikTok and new platforms
Produce creative social assets from idea through to visual execution
Influencer liaison on gifted and paid posts
Develop relationships with brand ambassadors, negotiate fees and manage budgets
Attendance/coordination of influencer events
Research and production of photoshoots to support seasonal launches including model and still life shoots
Assist with writing content for the Groups 6 websites
Liaise with 3rd party agencies on a day to day basis
Work alongside the graphics department to develop POS and assets to support the Group brands in the retail environment
Support some of the brands growing overseas distribution through tailored territory support
Liaise with Digital & Creative agencies on a day to day basis - managing relationships and workload
Manage the full lifecycle of paid search campaigns (PPC, Paid Social)
Market trend and audience research, creating ads and formatting, campaign planning etc
Reporting and post campaigns analysis Market/ trend research
Adhoc digital projects supporting the Marketing & Digital Manager
Skills Required:
Educated to Degree level in Marketing, Digital, Communications (desirable)
Must have extensive experience working in a similar Marketing role
Possess both Offline & Online Marketing background
Experience of social media, digital marketing, writing content, photoshoots, is desirable
Experience working in retail/fashion/agency or consumer products sector is preferred
Possess google analytics, mail chimp other digital packages (desirable)
Must have a creative flair
Able to learn new technology and systems
Salary up to £32k - (depending on experience) 1 day at home, 4 days in office - 8.30am-5.30pm Monday - Thursday, Friday early finish.
Pension, 22 days holiday + bank holidays, increasing with service. Onsite car park, social events
