What you will do in your working day • Working within the business account handling function to help fulfil marketing initiatives on behalf of nominated agency clients including social, digital, print, advertising, and events. • Answering the phone and taking instructions /answering questions about projects from clients; and taking down information from suppliers
• Basic support services like collating, packaging, despatching, and delivering materials. • Researching information and helping to prepare proposals and project plans including campaign planning for both traditional and new media. • Preparing briefs for internal colleagues and external suppliers based on requests for required activities, preparing client cost estimates, and then helping to project manage activities to meet time and budget requirements.
• Managing and maintaining key marketing channels, encompassing digital, offline, and social media platforms. • Planning and executing tactical integrated marketing campaigns, ensuring alignment with SMART objectives. • Overseeing the production and distribution of marketing materials, including digital, print, and video content. • Establishing and nurturing relationships with stakeholders, including customers, colleagues, suppliers (including agencies), and partner organizations. • Conducting comprehensive market research to understand target audience behaviour, preferences, and market trends. • Assisting in achieving brand positioning in accordance with agreed guidelines. • Organizing and participating in events such as conferences, seminars, receptions, and exhibitions.
• reports to a Marketing Manager The Marketing Executive Apprentice should possess an understanding of:
• Business Understanding and Commercial Awareness: Grasping the business vision, marketing's role in achieving objectives, and sector-specific legal frameworks. • Market Research: Principles of effective market research methodologies and data analysis. Products and Channels: Basic principles of product development, routes to market, and different marketing communications channels. • Marketing Campaigns: Coordinating key marketing channels, planning, and executing campaigns, and managing production and distribution. • Interpersonal and Communications: Effective communication, collaboration with stakeholders, and presentation skills. • Service Delivery: Project and time management, coordination of multiple campaigns/projects/events, and stakeholder management. • Budget Management: Monitoring project budgets and financial controls. • Evaluation and Analysis: Evaluating campaign effectiveness, data analysis, and deriving insights for future improvements. • Systems and Processes: Utilizing business systems and software efficiently, including digital/web analytics and CRM. The training you will be getting
- Level 4 Marketing Executive
- Day release once per fortnight
- Online Delivery
What to expect at the end of your apprenticeship
- Depending on the circumstances of the business upon completion of the apprenticeship programme there could be a potential position of employment available.
NVQ or SVQ Level 3 or equivalent Digital Marketing (Grade Pass) Essential Things to consider This vacancy is to start immediately therefore you must be available to start before applying. All closing, interview and start dates are subject to change and may close early if sufficient applications are received. Please ensure you apply early to avoid disappointment. Northern Skills will check candidates' eligibility prior to any interviews.