Date: 17 Jan 2024
Location: London, LND, GB
Company: Shiseido
Marketing Intern - Fragrance
MISSION
The Shiseido Group has an opportunity for a Marketing Intern to join and work across a vast and diverse portfolio of fragrances: Issey Miyake, Narciso Rodriguez, Serge Lutens Beauty, Tory Burch and Zadig&Voltaire.
As Marketing Intern, you will use your commercial and creative talent to enforce the development of the brands through the efficient implementation of the marketing strategy.
ABOUT SHISEIDO
Our mission : Beauty Innovations for a Better World
Founded in 1872 in Japan, Shiseido Group is within the Top 5 leading cosmetics companies in the world and aims to inspire a life of beauty and culture. Operating in 120 countries with 42,000 employees and 70 nationalities, Shiseido offers a unique selection of Skincare, Makeup and Fragrance brands with a projected turnover over £7.0bn in 2022. Celebrating 150 years of heritage in 2022, Shiseido constantly creates high-quality, safe and innovative cosmetics and develop brands deeply loved by people from all over the world, in line with our mission: Beauty Innovations for a Better World. Did you know that Shiseido is the most awarded company in terms of innovation with a record 26 FSCC Awards?
Shiseido UK & Ireland plays a central role in the EMEA region, leading the Digital acceleration agenda thanks to a team of local experts, but is also constantly reinventing its Retail footprint in this buoyant market.
To deliver our strong Growth & Profitability ambitions, we will follow 4 strategic streams
1. Leverage our unique portfolio of Beauty brands across all 3 categories
2. Stay agile and capture new retail opportunities
3. Customer-driven decisions
4. Create a great place to work in Beauty
Our first strength is Make-up, led by NARS, the No 8 brand in the UK market with incredible success globally.
Skincare is a key priority for expansion, with Shiseido having huge growth potential in UK&I, and also the spectacular launch of Clé de Peau Beauté in Harrods and H-Beauty. Drunk Elephant joined our portfolio at the beginning of 2021 bringing its unique tone of voice together with its amazing formulations. In 2023 we are planning to launch ULE a newly created Skincare brand with breakthrough credentials around Sustainability, as well as expanding Gallinée, our most recent acquisition from 2022 and specialized around skin microbiome.
We are also growing fast in Fragrance with brands such as Issey Miyake, Narciso Rodriguez, Tory Burch, Zadig&Voltaire and Serge Lutens.
Our clients include high-street retailers such as department stores, drugstores & chains as well as online pure players and specialty stores. We also have 4 boutiques and 3 direct e-commerce websites.
ABOUT DESIGNER FRAGRANCE
Shiseido Group’s fragrance brands are a collection of luxurious and exciting fragrance brands, which are amongst the leaders in the UK market. The sensual and effortless delicacy of Narciso Rodriguez; the intriguing mix of natural and sophistication in Issey Miyake. In selected stores, we also have the unique, innovative collection from the extraordinary perfumer, Serge Lutens and we have launched this year the daring Zadig&Voltaire.
ORGANISATION
- Reports to: 1 x Marketing Manager
- Job Location: London
- Contract type: 1 year contract
MAIN RESPONSIBILITIES
Brand Marketing
- Work closely with Marketing Manager & Brand Manager to execute the brands’ 360 marketing plans in the UK
- Ensure individual brand launch calendars and launch matrix are updated
- Coordinate all internal orders
- Manage and deliver the post campaign and key gifting periods analysis for UK and EMEA reporting
- Present internally at competitor forums after researching and collating newsworthy campaigns
- Help coordinate the timely delivery of media assets to relevant sources to meet campaign launch timelines
- Coordinate the design and delivery of all marketing material to support product launches and customer activity, i.e. posters, hand out cards etc
- Work closely with all other marketing functions to ensure all activities are aligned and multichannel
- Support Marketing team on ad hoc projects that will support the brand and commercial objectives of the fragrance portfolio
Administration
- Liaising with Shiseido EMEA to request images and information to be delivered on time in a professional manner
- Managing stock levels of products for marketing use
- Co-ordinating with Operations and courier companies to raise orders and send products, diligently keeping up to date with order status to ensure smooth delivery
- Raising Purchase Orders in a timely manner
- Supporting Marketing Manager, Brand Manager, Marketing Coordinator and Marketing Director with ad hoc projects
PROFILE
- Educated to degree level
- Previous experience in a similar role is desirable
- A strong interest in the beauty industry
- Proficient use of Microsoft programmes, most specifically Excel and PowerPoint
- Strong organisational skills with the ability to multi-task
- Hands on approach Self-
- er
- Creative
- Great attention to detail
- Excellent time-management and skills
- Excellent communication skills
- Alignment with the group’s « Trust8 » working principles: Think Big, Take Risks, Hands on, Collaborate, Be Open, Act with Integrity, Be Accountable, Applaud Success
Job Segment: Branding, Brand Manager, Intern, Marketing, Entry Level