AddressWe have an excellent opportunity for a Marketing Manager to join our family-run business and leading South West motor dealer group. We believe in the importance of our people, and offer a supportive working environment, great career prospects and a wealth of benefits.
We are seeking an experienced and dynamic Marketing Manager who will lead a small team to drive our success of Sales Marketing through Showroom Events and Campaigns, Digital Marketing, Product Placement, Social Media, etc. This role would be ideal for someone with a background in marketing within retail or other fast-paced industry. There is also room to grow this position further in the future, getting involved in additional responsibilities such as CSR and Sponsorship.
Key Responsibilities
Brand Support:
- Develop and interpret comprehensive marketing plans within corporate guidelines.
- Collaborate with Sales Management to execute marketing, advertising, and promotional activities.
- Monitor and manage marketing expenses, ensuring alignment with budgetary constraints.
- Maintain a deep understanding of the assigned brands, managing day-to-day marketing activities.
- Ensure brand representation adheres to minimum standards and guidelines.
Events Management:
- Coordinate and oversee events in collaboration with Sales Management.
- Attend events when required, representing all brands.
- Research and evaluate event opportunities with the Marketing Team and Sales Management.
Digital Sales & Analytics:
- Analyse Lead and Conversion Rates per source and sales team.
- Monitor and report on the performance and effectiveness of technical solutions (Reputation.com, Live Person, Google Analytics, etc.).
- Assist in the coordination of monthly marketing statistics delivery.
People Management:
- Lead a team of 2 Marketing Executives, 1 Graphic Designer and 1 Social Media Executive.
- Manage and develop the teams performance, tasks, working standards, training, and recruitment.
Pay & Benefits
- Salary from £40,000 per annum DOE
- Hybrid working 5 days a week in the office for the first 6-months, then 4 days a week long-term
- Life Assurance
- Paid day off for your Birthday
- Holiday starting at 22 days plus bank holidays
- Sick Pay 1 week for every 1 full year worked, up to maximum of 6 weeks
- Exclusive discounts on sales and repairs
- & more
Qualifications & Experience
The ideal candidate will have:
- Proven experience in Marketing in a fast-paced industry i.e. retail
- Strong leadership and management skills
- Excellent communication and presentation abilities
- Good technical digital marketing knowledge
- CIM Accreditation desirable
- Driving Licence, to travel to other sites across Devon and Cornwall, as and when needed
Hours & Location
40 hours per week, Monday - Friday
Plymouth, Devon
Hybrid working 5 days a week in the office for the first 6-months, then 4 days a week long-term
About Vospers
With 11 sites across Devon & Cornwall, and 13 motor brands, Vospers are one of the largest dealer groups in the South West, offering customers a wide choice of manufacturer brands, and are a founding member of the Motabilty Scheme.
At Vospers, we understand that our employees are our most important asset, and we are proud that so many of our people stay with us and develop their careers at Vospers over the years.
Care - Accountability - Performance - Respect Integrity
No terminology in this advert is intended to be deemed discriminatory. We are happy to accept applications from all suitably qualified persons regardless of their age, gender, race, religion, disability, sexual orientation, or marital status.
