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SalaryJob Title: Marketing Manager
Salary: £32,000
Location: Birmingham Business Park - B37
Hours: Full time, Monday to Friday 9am to 5pm (Hybrid working, one day at home, four days in the office)
Description:
Are you a hands-on, dynamic and creative Marketing Manager?
Are you looking for the freedom to be innovative, creative and successful?
We are recruiting for a well-established Financial Services brand who are looking for a dynamic Marketing Manager to grow the brand awareness, provide support to members and generate more leads.
Excellent benefits that include 25 days holiday with an option to buy more, onsite parking and pension, plus more.
Key Duties:
- Oversee and assist with the day-to-day management of marketing packages, supporting Lender and Provider partners
- Market the business brand in the intermediary market, with an ultimate goal of increasing brand awareness and generating leads
- Oversee business website, improving SEO, user-experience and ensuring accuracy of content
- Continually review and assess performance metrics and analytics to determine success, and to develop the brand strategy and content according to these metrics
- Responsible for creation of social media content to maintain strong online presence
- Line manage Marketing team members (currently one individual)
- Create multi-channel campaigns that promote the business brands
- Create marketing emails via Mailchimp which promote the business brands
- Create Quarterly Newsletters using Adobe InDesign, utilising content provided
- Oversee marketing activity for Lenders and Providers, ensuring that packages stay on track
- Make website updates including adding banner adverts, breaking news and page updates
- Use Google Analytics and other analytics tools to identify key trends and assess performance metrics
- Create images and videos to be used in emails and on social media using Canva (or similar)
- Work on strategies which will enhance search engine optimization
- Oversee invoicing process to ensure that these are issued in a timely manner
- Monitor marketing trends and keep up to date with industry news and activity including relevant financial news
Key Skills/Experience Required:
- Proven experience of marketing and able to demonstrate marketing skills
- Commercially astute, with a strategic approach and able to demonstrate success in driving change and increasing revenue within a small budget
- Experience of being involved in the account management
- Ability to efficiently and accurately complete tasks
- Ability to work to strict deadlines and to prioritise as necessary
- Proactive approach with project management skills to oversee new campaigns and projects from start to finish
- Excellent standard of written & verbal communication
- Ability to empathise and build strong business relationships with member firms and Lender and Provider contacts at all levels
- Professional and positive attitude
- Excellent communication and interpersonal skills, with a proven ability to collaborate
- Strong organisational skills and efficiency
- Ability to work independently and also as part of a team
- Commercially-minded
- Creative with an eye for detail
- Enthusiastic about marketing the brand to the intermediary market
In return for your hard work, you will earn a salary of £32,000 plus excellent benefits.
For more information, or to apply for this vacancy, please get in touch.
Morgan Parkes Recruitment Ltd operate in the UK and can only process applications from candidates who are currently eligible to live and work in the UK. We operate a strict equal opportunities policy.
Personal data you supply will be used for contacting you via telephone or email about our service. Your data will be kept securely and retained in line with GDPR regulations. You have the right to withdraw your consent to the use of your personal data for the specified purpose at any time.
