Marketing Manager

We are AMS. We are a global total workforce solutions firm; we enable organisations to thrive in an age of constant change by building, re-shaping, and optimising workforces. Our Contingent Workforce Solutions (CWS) is one of our service offerings; we act as an extension of our clients' recruitment team and provide professional interim and temporary resources.

Our client is a well-known building society with headquarters in Swindon; As one of the largest savings and mortgage providers in the UK, 15 million members are at the heart of everything they do.

On behalf of this organisation, AMS are looking for a Marketing Manager for a 6 month contract based in Swindon on a hybrid working model.

Purpose of the Role:

As a member of the Customer Brand & Engagement community, you will sit within the Personalisation & Performance Marketing Team and will be responsible for defining the content strategy, goals and standards for assets produced by the squad. Ensuring these meet customer needs and drive commercial, customer & brand engagement outcomes.

As a Marketing Manager:

• You will be responsible for defining the content strategy,goals and standards for assets produced by the squad to achieve our commercial & brand outcomes. Managing the content team within the squad to provide direction and clarity on what's needed from a creative perspective, providing support and mentoring through delivery.

• You will have line management responsibility for the content team within the squad-setting goals and having active performance conversations to ensure a high performing team.

• You will understand how campaigns are performing against their key objectives and provide learnings and insight for future optimisations and test strategies to improve the campaign and customer experience​. Working within your team to generate new, creative, and innovative ideas.

• You will be responsible for ensuring all campaigns delivered by the squad are on brand, on time and within budget. You will be responsible for the quality control of the assets produced, and for ensuring all assets meet all regulatory requirements, managing these assets through all relevant local controls.

• Collaboration will be a key part of the role, collaborating within the squad, key stakeholders, and third-party suppliers to ensure successful delivery of the campaign and onward journey. Ensuring you invest time in these relationships and ensure alignment on goals and outcomes. You will work closely with the Creative Centre of Excellence team to ensure we are delivering best in class creative and support with identifying opportunities to enhance skills and knowledge.

• You'll be familiar and have experience of below the line channels like; direct mail, email, digital prompts in our internet bank and mobile app, as well as home & exit pages.

What we require from the candidate:

• Leadership and mentoring experience
• Line management experience
• Experience of leading teams to deliver a campaign
• Copy and creative expertise - experience in developing high quality customer communications
• A good communicator and influencer, confident at both writing and presenting, experience in creating engaging communications that capture an audience.
• Excellent planning and organisational skills and ability to manage and own multiple competing priorities and deliverables. Able to work within a well governed environment and optimise processes.
• Experience of managing and influencing internal stakeholders and agencies.
• Proactive and empowered to make decisions within a framework. Resilient in your approach, able to overcome setbacks and have a solution focused mindset.
• Experience working within a marketing or direct marketing environment, across direct marketing channels. Financial Sector experience is desirable but not essential.
• Be a self-starter and highly motivated, able to work in ambiguity and with a vague brief. Able to work autonomously as well as part of a team.

Next steps

This client will only accept workers operating via an Umbrella or PAYE engagement model.

If you are interested in applying for this position and meet the criteria outlined above, please click the link to apply and we will contact you with an update in due course.

AMS, a Recruitment Process Outsourcing Company, may in the delivery of some of its services be deemed to operate as an Employment Agency or an Employment Business