Address
Form of work
SalaryMarketing Manager
Onsite in Macclesfield
Up to 35,000 DOE
The Marketing Manager will have a crucial role in leading the development and implementation of marketing campaigns aimed at boosting brand recognition, lead generation, and fostering the company's ongoing expansion. This role entails devising and deploying inventive marketing tactics aligned with corporate goals to effectively engage the intended audience.
- Brand Management:
- Oversee the maintenance and enhancement of the brand's image and reputation.
- Formulate and uphold brand standards across various marketing platforms and materials.
- Guarantee uniform messaging and positioning throughout all marketing endeavors.
- Digital:
- Oversee agency tasks spanning digital marketing avenues such as SEO, Digital PR, email marketing, and social media/influencer collaborations.
- Leverage data and analytics to gauge the efficiency of digital campaigns and implement data-centric strategies.
- Strategic Planning:
- Create and execute thorough marketing strategies in accordance with overarching business objectives.
- Conduct market analysis to discern trends, competitive dynamics, and avenues for expansion.
- Collaborate with interdisciplinary teams and external agencies to ensure seamless integration of marketing plans with other business functions.
- Campaign Development and Execution
- Take charge of crafting and implementing integrated marketing initiatives across diverse channels (digital, social, traditional).
- Monitor campaign effectiveness and refine strategies to maximize outcomes.
- Work closely with external creative teams to produce engaging content and visuals.
- Exhibition Management:
- Organize and orchestrate the company's presence at exhibitions and trade shows.
- Devise tactics to optimize brand visibility and interaction during exhibitions.
- Work alongside internal teams and external vendors to guarantee smooth exhibition logistics and implementation.
- Marketing Collateral:
- Manage the development and fabrication of marketing materials, such as brochures, banners, and promotional items.
- Partner with external design teams to ensure marketing collateral adheres to brand standards.
If you are interested, please send your CV over or apply today!
In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.
