Policy & Communications Officer

To support the delivery of marketing and communications in line with our strategy.

Internal comms (50%)

·       Support colleagues from across the organisation to develop communications plans for initiatives and change projects.

·       Author or edit stories and content to inspire, motivate and inform our colleagues

·       Design and distribute email communications to segments of our staff community

·       Maintain and post news and events on our Sharepoint-based intranet

·       Support with communications planning and delivery for internal events, webinars and meetings.

·       Working with the Internal Comms Lead to continually improve and optimise our internal comms channels, including developing our SharePoint intranet.

·       Plan, shoot and edit short promotional films.

·       Use Adobe Creative Suite, Canva or the Microsoft suite to design materials for cascade by managers to their teams.

Marketing (30%)

·       Develop engaging and persuasive written and visual content, including case studies, success stories and testimonials that effectively communicate the value and impact of United Response’s work

·       Create engaging and optimised content for our social media channels, applying your understanding of our audience to drive engagement and action

·       Support the Marketing and Communications Manager with management of the website, including writing and editing web copy and publishing articles, while embedding SEO principles throughout.  

·       Optimise case study leads into creative responses written, audio or visual to distribute on our channels

·       Support the planning and delivery of communications at external events.

Policy and campaigns (20%)

·       Spot and create social media responses to breaking announcements under the guidance of the Press Manager

·       Support the delivery of our policy and campaigning strategy with comms and engagement activity.

·       Support team administration, including working on a rota basis to manage inboxes

·       Support the management of consents and the safe storage of case studies and photography.

·       With the wider team explore opportunities to embed a storytelling culture throughout the organisation.   

·       Develop excellent working relationships with internal and external stakeholders, our agencies and other partners

·       Join forums and departmental meetings to advise on communication methods and co-developing communication plans.

·       Keep up to date with communications and marketing practice and innovation

·       Champion diversity, equality and inclusion and uphold United Response’s values

·       Travel to services and occasionally work outside office hours

·       Ensure dignity and respect for the people we support in every aspect of your work

·       Maintain confidentiality at all times

·       Adhere to relevant legal and statutory requirements and our organisational policies

·       Carry out any other duties as reasonably required.

Person Specification

·       Excellent written communication skills and ability to copywrite creatively, sensitively and with attention to detail.

·       Good understanding of marketing principles and ability to apply these in practice.

·       High standard of verbal communication and ability to relate to people from different walks of life.

·       Excellent team working skills.

·       Experience of working to deadlines and prioritising demands on your attention.

·       Degree standard or professional qualification in marketing or related field.

·       Commitment to equal opportunities and diversity.

·       Design skills using Adobe software.

·       Experience filming and editing video to a professional standard.

·       Using content management systems to publish website content, or email distribution tools such as Mailchimp.

·       Knowledge of using paid and organic social media professionally.

·       Experience in recruitment marketing, campaigning, accessible communications or working for a charity.

·       If you have lived experience of disability, or relating to people with learning disabilities or autism, we’d particularly welcome your application.