PPC Specialist

Are you a skilled PPC professional with a strategic mindset and a track record in managing and growing PPC accounts? Join Soap Media as our PPC Specialist, where you’ll play a critical role in driving the success of our PPC clients.

Soap Benefits

• £35-40k salary band for the role.
• Fully decentralised with work from anywhere policy.
• Engaged management team and consistent 8+ NPS.
• Provision for training, equipment and wellbeing.
• Structured and supported personal development time every Friday.
• Access to the Health Assured Employee Assistance Programme (EAP).
• Occupational sick pay scheme.
• Birthday off and an extra day off for every year of service.
• Access to meeting spaces in Manchester and Preston.

Responsibilities:

Strategic Oversight:

• Be a key player in the PPC department, taking a strategic and high-level approach to ensure the achievement of target KPIs and performance objectives of your assigned clients.
• Stay informed about emerging trends and market conditions within the PPC landscape and implement strategies to harness opportunities and mitigate threats.

Client Relationships and Communication:

• Act as the main point of contact for your PPC clients, leading client meetings and discussions.
• Ensure smooth and consistent client operations, including timely production and delivery of monthly reports.
• Support new business initiatives by collaborating with senior leadership to respond to client proposals.

Cross-Department Collaboration:

• Collaborate with other departments within multi-channel strategies for your PPC clients.
• Communicate and escalate team requirements and queries to relevant department leads, fostering collaboration and alignment.

Performance Reporting and Meetings:

• Prepare and present comprehensive client reports in bi-weekly meetings with senior leadership, sharing insights, risks, opportunities, and general performance.
• Engage in discussions to address client priorities, department progress, and seek support and guidance when needed.

Agency Success:

• Demonstrate a proactive attitude by going above and beyond, engaging in tasks that contribute to the department and agency’s success.
• Collaborate on agency-wide initiatives and embrace responsibilities that enhance the overall agency environment.

Requirements:

• 3+ years proven experience in PPC management with a deep understanding of PPC strategies and tactics.
• Excellent communication and interpersonal skills to effectively interact with clients, senior leadership, and cross-functional teams.
• Demonstrable proficiency in PPC platforms (Google Ads, Bing Ads) and analytics tools.
• Strategic mindset with the ability to analyse data, identify trends, and develop actionable insights.
• Familiarity with emerging trends, tools, and industry best practices in PPC.
• Highly organised with strong attention to detail and the ability to manage multiple priorities.
• Flexibility to provide hands-on support during peak periods or leave coverage.