Social Media Executive

Do you have a background in Social Media marketing?  Do you have knowledge of the beauty and/or wellness industry?  If so, this is the job for you!  Our client design, develop, manufacture and distribute a wide range of products and you'll be part of a creative marketing team as their Social Media guru!

Benefits

• 22 days annual leave
• 3% pension
• Free parking
• Christmas bonus
• Summer social party
• Christmas party

The Role

The role will see you joining a wonderfully creative team of designers and marketers and you'll be leading the Social Media engagement and brand awareness for wellness, health and beauty products, so you must have a background from a retailer, wholesaler or a beauty/wellness business.

Responsibilities:

•        Design and execute creative content strategies to maximize engagement and growth, focusing on dynamic posts such as reels, carousels, and videos in collaboration with our Design Team.
•        Develop Social Media strategies with the aim of increasing brand awareness and customer engagement of  new and existing brands.
•        Conduct hashtag research and apply SEO strategies to expand visibility.
•        Analyse performance metrics to refine engagement and growth strategies.
•        Manage budgets for paid social advertising campaigns, ensuring optimal performance.
•        Direct influencer marketing initiatives and ambassador programs to bolster brand visibility.
•        Craft compelling copy for Social Media posts, ad campaigns, press releases, and marketing materials, ensuring consistency with the brand’s tone and messaging.
•        Lead the development and execution of comprehensive marketing strategies, including market trend asnalysis, consumer behaviour insights, and direct marketing campaigns.
•        Develop and oversee PR strategies, including press releases and media relations.
•        Regularly update Social Media platforms and manage the distribution of press materials.
•        Analyse market trends and consumer behaviour to identify new growth opportunities.
•        Oversee all social channels, both paid and organic.

This is an incredibly busy and interesting role with so much to offer the right person.  This role is Monday - Friday 9am-5pm (no hybrid option).  You must be happy to be at the offices in St Albans full time.

•        Lead the planning and execution of marketing campaigns, events, and product launches.
•        Manage budgets, monitor performance metrics, and report findings to senior management.