Strategic Marketing Advisor

Building on our past. Ready for the future

Worley is a global professional services company of energy, chemicals and resources experts headquartered in Australia.?

Right now, we’re bridging two worlds as we accelerate to more sustainable energy sources, while helping our customers provide the energy, chemicals and resources that society needs now.

We partner with our customers to deliver projects and create value over the life of their portfolio of assets. We solve complex problems by finding integrated data-centric solutions from the first stages of consulting and engineering to installation and commissioning, to the last stages of decommissioning and remediation. Join us and help drive innovation and sustainability in our projects.

Strategic Marketing Advisor

Role Context:

The StrategicMarketing Advisor, Acquisition is responsible for creating, delivering, and measuring the acquisition marketing activities for one or more sectors. This position works closely with the sector and sales leadership teams to create insight-driven acquisition marketing plans that differentiate and raise the profile of our brand, generate leads to close the gap on unidentified opportunities and advance existing opportunities for the sales team. This role will be responsible for supporting one or more strategically important sectors across regions and will need to work across global and regional operations and teams to be successful.

The StrategicMarketing Advisor, Acquisition must be able to create visionary strategies, be results focused and build strong working relationships with others to deliver for our customers’ needs.

This position can be based remotely and, given the global nature of our business, is subject to working outside normal business hours.

You'll be:

• Working closely with sector teams to develop a deep understanding of target audience needs and market trends to identify and assess significant growth opportunities
• Connecting the sector strategy to global and regional sales plans, and recommend marketing plans that deliver profitable growth
• Designing, managing and implementing acquisition marketing campaigns to acquire new customers, filling the sales pipeline and demonstrating return on investment.
• Working with the Editorial team, shape content marketing efforts (e.g. thought leadership, website, videos, presentations, etc.) and align these with sector strategies and target audience challenges
• Designing, managing, promoting and measuring an editorial calendar of innovative content and marketing deliverables that align with the customer journey and sales buying stages and support the go-to-market plan, whist analyzing metrics and reports to define effectiveness of marketing activities and content performance.
• Working in partnership with relevant ABM team members to connect on ABM activities, driving messaging and content synergies across acquisition and existing customer campaigns
• Driving sector events strategy via suggestion of most appropriate events, budget allocation, proposed themes, and development of a return-on-investment plan.

You'll have:

• University Degree, or equivalent, in related field or applicable discipline, or equivalent relevant experience.
• Experience working within self-initiated interaction & technical guidance environment. Broad scopes & duties will assigned at beginning of projects. Work is assigned in terms of objectives, relative priorities, and critical areas that impinge on work of other units. Work is reviewed to ensure policy conformity and soundness of approach. Informed guidance is available.
• The Ability to lead functional project teams & Marketing Advisors. assigning activities and providing regularly job-related guidance to department staff as a senior advisor.
• A strong ability to Inform and persuade on complex matters through preparation and delivery of proposals, presentations and reports, as well as collaboration with stakeholders and management.
• A Detailed understanding of systems, processes and tools related to field. Whilst having the ability to assist others and troubleshoot issues.

Moving Forward:

We want our people to be energized and empowered to drive sustainable impact. So, our focus is on a values-inspired culture that unlocks brilliance through belonging, connection and innovation.

We’re building a diverse, inclusive and respectful workplace. Creating a space where everyone feels they belong, can be themselves, and are heard. And we're not just talking about it; we're doing it. We're reskilling our people, leveraging transferable skills, and supporting the transition of our workforce to become experts in today's low carbon energy infrastructure and technology.

Whatever your ambition, there’s a path for you here. And there’s no barrier to your potential career success. Join us to broaden your horizons, explore diverse opportunities, and be part of delivering sustainable change.