Deputy General Manager

Deputy General Manager
Richmond Park Golf Course
We have a brilliant opportunity for the right candidate to join our team at our flagship golf property in Richmond Park as Deputy General Manager. Set within one of London's 8 Royal Parks, featuring two 18-hole golf courses, driving range and ultra modern clubhouse, Richmond Park Golf Course is one of the most popular pay and pay destinations in Europe.
This role would be ideally suited to candidates who are looking to advance into Golf Club Management. If you're passionate about golf, and you want to play a part in shaping the future of the sport, then we want to hear from you!
Primary objectives will be

• Support the General Manager in the daily management of a busy commercial golf operation, with the primary objective to achieve revenue targets across our core golf revenue categories (green fee, driving range, lessons, memberships, societies).
  
• Deputise for the General Manager when required.
  
• Ensure the Golf Services team deliver the very best customer & member experience in line with our quality standards and improvement strategy.
  
• Day to day management of the Intelligent Golf tee booking system. Monitor and report on tee time, range, lesson and society usage/performance.
  
• Proactive role in the development of our driving range and academy. Lead role for our academy team, working collaboratively with our coaches to develop our lessons services including our successful GO GOLFING' beginner programme.
  
• Oversee the member journey from enquiry to onboarding and ultimately retention.
  
• Organise and deliver events such as our highly popular Loyaltee Opens.
  
• Continuous improvement of our services and team - always looking for ways to raise the bar further.
  
• Manage and respond to a high volume of customer enquiries.
  

The Deputy General Manager will also be responsible for the following tasks:

• Reactive and proactive sales tasks to achieve revenue and usage targets for green fees, memberships, driving range, academy, equipment hire and societies.
  
• Manage KPI data for scheduled reporting.
  
• Attend monthly HOD meetings and present reports and KPI data.
  

Enquiries & CRM:

• Manage and respond to customer enquiries across Airlinks Golf Course and Richmond Park Courses (email, web, social), using Atreemo to track, organise and report.
  
• Produce proposals for society and function events.
  
• Ensure compliance with GDPR.
  

Membership:

• Work with the Golf Operations Manager on all steps of the member recruitment and retention journey ensuring new and renewing members are set up correctly on Legend and Intelligent Golf.
  
• Manage the renewal process to achieve net gain/loss targets. Carry out exit comms with lapsed/cancelled memberships.
  
• Oversee the timely onboarding of new members and the transition to our partner club services including competition and handicapping.
  
• Regular liaison with our partner club representatives, ensuring allocated tee times are managed correctly and tracking member no-shows.
  
• Support and develop our Loyaltee 1 Month membership.
  

Quality:

• Work closely with our on-course concierge team including first tee starters and marshals. Liaise with the team on tee scheduling, pace of play and no shows. Compile and present reports from data received.
  
• Provide quality coaching' to our golf services team and develop a customer experience culture in line with our Winning Formula, with an emphasis on continuous improvement. Ensure all staff promote the company vision & values.
  
• Work with our F&B Manager to optimise the clubhouse, on-course and range catering and hospitality experience.
  

General Operations:

• Support the Golf Services operations when required.
  
• Keyholding responsibility.
  
• Develop an understanding of all FOH processes and policies.
  
• Knowledge of H&S compliance and systems.
  

Personal Qualities:

• Initiative and self motivation.
  
• A strong passion for golf and a desire to pursue a career in golf management.
  
• IT savvy.
  
• A clear understanding of hospitality and customer experience.
  
• The ability to identify opportunities for the Company.
  
• Demonstrable Health and Safety compliance culture
  

Benefits:

• Competitive salary
• Incremental annual leave
• Free gym membership for you and a nominated person
• Cycle to Work scheme
• Pension Scheme
• Company sick pay
• Career progression
• Training and development

We are proud to be Equal Opportunity Employers that are committed to inclusion and diversity.
If you are interested in applying for this role, we suggest that you do so at the earliest opportunity to avoid disappointment as interviews will be held throughout the process. Please note that if you have not received correspondence within 21 days then please assume your application has been unsuccessful on this occasion