Company

Gc Group LtdSee more

addressAddressStirlingshire, Scotland
type Form of workPermanent | Full-time
salary Salary£25,000 - £35,000 a year
CategoryAdvertising & Marketing

Job description

Company Overview:

The GC Group is a leading blinds company dedicated to providing high quality window coverings for the best value to our customers. We specialize in made to measure blinds. As we continue to grow, we are seeking an experienced Digital Marketer with proven expertise in PPC and SEO to join our team.

Position Overview:

We are looking for a skilled Digital Marketer with a strong background in PPC and SEO to oversee and execute digital marketing campaigns for our company. The ideal candidate will have a proven track record of driving traffic, conversions, and ROI through strategic PPC and SEO initiatives. While graphic design skills are optional, candidates with additional proficiency in this area will be considered a plus.

Responsibilities:

- Develop and implement strategic PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels to drive traffic and conversions.

- Conduct keyword research, ad copywriting, and campaign optimization to maximize ROI and achieve client objectives.

- Perform SEO audits, keyword analysis, and on-page/off-page optimization to improve website visibility and organic search rankings.

- Monitor campaign performance, analyze data, and provide actionable insights and recommendations for continuous improvement.

- Collaborate with cross-functional teams including design, content, and development to ensure cohesive digital marketing strategies.

- Stay updated with industry trends, best practices, and algorithm changes to adapt strategies accordingly.

Qualifications:

- Proven experience in digital marketing with a focus on PPC and SEO.

- Strong understanding of Google Ads, Bing Ads, Google Analytics, and SEO tools such as SEMrush, Moz, or Ahrefs.

- Experience in managing PPC campaigns across search, display, and social media platforms.

- Proficiency in keyword research, ad copywriting, and campaign optimization techniques.

- Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.

- Optional: Graphic design skills and proficiency in Adobe Creative Suite or similar tools.

Benefits:

- Competitive salary based on experience.

- Opportunities for professional development and growth.

- Collaborative and supportive work environment.

The GC Group Ltd is an equal opportunity employer and values diversity in the workplace. We encourage candidates from all backgrounds to apply.

Applying:

If you are a talented Digital Marketer with proven expertise in PPC and SEO and are passionate about driving results, we'd love to hear from you. Please submit your resume, and a brief cover letter outlining your relevant experience and why you are the ideal candidate for this position.

Job Types: Full-time, Permanent

Pay: £25,000.00-£35,000.00 per year

Benefits:

  • Company pension
  • Employee discount
  • Free parking
  • On-site parking

Schedule:

  • 8 hour shift
  • Monday to Friday

Experience:

  • Marketing: 3 years (preferred)

Work Location: In person

Benefits

Free parking, Company pension, Employee discount, On-site parking
Refer code: 3328524. Gc Group Ltd - The previous day - 2024-05-14 23:46

Gc Group Ltd

Stirlingshire, Scotland
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