Digital Marketing Consultant

An exciting opportunity has opened for a Digital Marketing Consultant to help develop a digital presence for an exciting new product launch for the duration of this campaign. You must be able to create consistent, meaningful content on all social media platforms, as well as having an understanding of PPC and SEO strategies to improve online presence and drive targeted traffic to websites.

Client Details

A London based technology company operating within the TV, media, entertainment, ecommerce and gaming space.

Description

• Develop, implement, and manage social media strategy with the aim of increasing brand awareness and customer engagement.
• Collaborate with copywriters and designers to create captivating content, which may include writing blogs, articulate, posts and multimedia content.
• Manage and oversee social media content and accounts including company website, LinkedIn etc.
• Define most important social media KPIs to measure the success of the social media campaigns
• Implement SEO strategies, including on-page and off-page optimisation, content strategy, link building, and technical SEO audits, to improve organic search rankings.
• Develop, implement, and manage PPC campaigns across multiple platforms (Google Ads, Bing Ads, social media advertising) to achieve targeted KPIs.
• Conduct thorough keyword research, ad copywriting, and A/B testing to optimize campaign performance.
• Monitor and analyse SEO and PPC metrics using Google Analytics, SEMrush, or similar tools, and generate detailed reports on campaign performance.
• Monitor SEO and user engagement and suggest content optimisation.

Profile

• Strong communication skills to simplify complex SEO concepts and provide actionable insights.
• Excellent analytical skills with an ability to interpret and leverage data to drive decision making from in Google Analytics, Search Console, SEO tools, etc.
• Excellent time management, prioritization, and delegation abilities to manage workflows efficiently.
• Creative thinking and ability to generate innovative content ideas.
• Excellent copywriting skills.
• Solid knowledge of SEO, keyword research and Google Analytics.
• Ability to create graphic assets for the posts using the Adobe creative Suite, especially Photoshop (InDesign and Illustrator are a plus).

Job Offer

• Up to £300 a day PAYE
• Initial contract until September (working throughout the campaign)
• Working in a collaborative, hands on, start up environment
• Opportunity to add value during a new product launch