Digital Marketing Manager

Due to unrivalled growth, our client, a new build company are looking for Digital Marketing Manager to join their friendly team. You will be playing a crucial role in developing and implementing Digital Marketing strategies, ensuring successful marketing initiatives to drive business growth. 

Key Duties & Objectives:
·    Take the lead in the Digital Marketing strategy to build, deliver and refine the agreed strategy, managing key internal and external relationships.
·    Overall responsibility for performance of website, PPC/Google Ads, Google My Business, eCRM, and social media platforms
·    Managing the social media accounts with relevant agencies and agreeing content calendar and production with Senior Marketing Manager.
·    Identifying opportunities, developing new ideas, assisting with copywriting and creating engaging, SEO-rich original post content for all platforms.
·    Working closely with the rest of the Marketing team to ensure new content is appropriately communicated across all platforms.
·    Engaging with the CRM software, Hubspot, to ensure customers are profiled and targeted with appropriate timely messages. Mapping out campaign calendar and working with Sales Managers and Head of Sales to address targeted eCRM campaigns.
·    Development of the use of video across all relevant platforms.
·    Managing budgets and invoice sign offs as required.

Skills & Attributes:
·    Proven Digital Marketing experience and of integrating Digital Marketing effort with sales teams.
·    Proven understanding of website performance including SEO and use of Google Analytics.
·    Proven track record of managing multiple social media platforms and creating effective content.
·    Strong organisational and analytical skills.
·    Ability to work to deadlines, prioritise effectively and manage multiple workstreams.
·    Experience of managing internal staff and external agency relationships.
·    Strong attention to detail.
·    Knowledge of integrated sales and marketing CRM software such as Hubspot or similar an advantage.
·    Full UK Driving licence
·    Great verbal and written communication skills.
·    Proficient IT skills - Office, Word, Excel

V/12607